+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Beauty and Personal Care in the Philippines

  • ID: 2586918
  • Report
  • Region: Philippines
  • 117 pages
  • Euromonitor International
1 of 2
The Philippines is one of Asia’s fastest-growing countries, with real GDP set to increase by 6.3% in 2019 after gains of 6.2% in 2018. With low unemployment and rising disposable income consumer confidence is improving which is helping to drive demand for beauty and personal care, with consumers keen to improve their looks and appearance.

The author's Beauty and Personal Care in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
2 of 2
Beauty and Personal Care in the Philippines

List of Contents and Tables
Executive Summary
A Strong and Developing Economy Helping To Drive Demand for Beauty and Personal Care
Social Media Helping To Build Interest and Excitement in Beauty and Personal Care
Local Players Use Online Sales To Eat Away at the Dominance of the Global Giants
Plenty of Activity in An Evolving Beauty and Personal Care Market
A Bright Future on the Horizon for Beauty and Personal Care in the Philippines
Market Data
Table 1 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 7 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Volume Sales Stagnate As Johnson & Johnson Hit by Negative Media Attention
New Players See Opportunity in the Market
Demand Remains High With Consumers in Tune With Their Children's Needs
Competitive Landscape
Johnson & Johnson Relaunches Its Portfolio With A Cleaner Image
Avon Sees Strong Growth Off the Back of New Brand Launches
Local Players Looking To Challenge the Dominance of the International Giants
Category Data
Table 11 Sales of Baby and Child-specific Products by Category: Value 2013-2018
Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2013-2018
Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2013-2018
Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2014-2018
Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2015-2018
Table 16 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2015-2018
Table 17 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2015-2018
Table 18 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2015-2018
Table 19 Forecast Sales of Baby and Child-specific Products by Category: Value 2018-2023
Table 20 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023
Table 21 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Maturity and Lack of Innovation Impedes the Development of Bath and Shower
Links Between Talcum Powder and Cancer Impacts Sales
Widespread Usage of Skin Whitening Products Drives Demand
Competitive Landscape
Brand Loyalty Supports Strong Position of Safeguard Bar Soap
New Product Launches Drive Growth for Cetaphil
Local Brand Silka Retains Popularity With Image Conscious Women
Category Data
Table 22 Sales of Bath and Shower by Category: Value 2013-2018
Table 23 Sales of Bath and Shower by Category: % Value Growth 2013-2018
Table 24 Sales of Bath and Shower by Premium vs Mass: % Value 2013-2018
Table 25 NBO Company Shares of Bath and Shower: % Value 2014-2018
Table 26 LBN Brand Shares of Bath and Shower: % Value 2015-2018
Table 27 LBN Brand Shares of Premium Bath and Shower: % Value 2015-2018
Table 28 Forecast Sales of Bath and Shower by Category: Value 2018-2023
Table 29 Forecast Sales of Bath and Shower by Category: % Value Growth 2018-2023
Table 30 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Consumers Benefit From Growing Choice of Products
Social Media Explosion Ignites Demand for Colour Cosmetics
Beauty Trends Constantly Changing in A Fluid Market
Competitive Landscape
Avon Launches Mark in An Effort To Remain Fresh and Interesting
L'oréal on the Rise With New Product Launches and Collaborations
Local Players Under Threat As Consumers Trade Up
Category Data
Table 31 Sales of Colour Cosmetics by Category: Value 2013-2018
Table 32 Sales of Colour Cosmetics by Category: % Value Growth 2013-2018
Table 33 NBO Company Shares of Colour Cosmetics: % Value 2014-2018
Table 34 LBN Brand Shares of Colour Cosmetics: % Value 2015-2018
Table 35 LBN Brand Shares of Eye Make-up: % Value 2015-2018
Table 36 LBN Brand Shares of Facial Make-up: % Value 2015-2018
Table 37 LBN Brand Shares of Lip Products: % Value 2015-2018
Table 38 LBN Brand Shares of Nail Products: % Value 2015-2018
Table 39 LBN Brand Shares of Premium Colour Cosmetics: % Value 2015-2018
Table 40 Forecast Sales of Colour Cosmetics by Category: Value 2018-2023
Table 41 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2018-2023
Headlines
Prospects
Manufacturers Look To Make Products More Accessible
Consumers Willing To Pay the Price for Added Value
Targeted Marketing Remains Key in Congested Market
Competitive Landscape
Axe and Rexona Help Unilever Reach A Wide Audience
Avon Retains Strong Position Thanks To Wide Choice and Strong Distribution Network
Ever Growing Choice of Products As Market Shows Strong Potential
Category Data
Table 42 Sales of Deodorants by Category: Value 2013-2018
Table 43 Sales of Deodorants by Category: % Value Growth 2013-2018
Table 44 Sales of Deodorants by Premium vs Mass: % Value 2013-2018
Table 45 NBO Company Shares of Deodorants: % Value 2014-2018
Table 46 LBN Brand Shares of Deodorants: % Value 2015-2018
Table 47 LBN Brand Shares of Premium Deodorants: % Value 2015-2018
Table 48 Forecast Sales of Deodorants by Category: Value 2018-2023
Table 49 Forecast Sales of Deodorants by Category: % Value Growth 2018-2023
Table 50 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2018-2023
Headlines
Prospects
Young Consumers Driving Demand for Depilatories
Depilatories Faces Challenging Future As Salon Treatments Become More Affordable
Consumers Go Natural To Manage Body Hair
Competitive Landscape
Veet Retains Dominance With New Products and Growing Online Presence
Awareness of So-called Pink Tax Could Pose Challenge To Women's Razors and Blades
Limited Competition in A Consolidate Category
Category Data
Table 51 Sales of Depilatories by Category: Value 2013-2018
Table 52 Sales of Depilatories by Category: % Value Growth 2013-2018
Table 53 Sales of Women's Razors and Blades by Type: % Value Breakdown 2014-2018
Table 54 NBO Company Shares of Depilatories: % Value 2014-2018
Table 55 LBN Brand Shares of Depilatories: % Value 2015-2018
Table 56 Forecast Sales of Depilatories by Category: Value 2018-2023
Table 57 Forecast Sales of Depilatories by Category: % Value Growth 2018-2023
Headlines
Prospects
Mass Fragrances Falling Out of Favour As Aspirational Consumers Trade Up
Internet Retailers Open the Market Up To More Choice
As Gender Politics Come Under the Spotlight Unisex Fragrances Flourish
Competitive Landscape
Avon Losing Share As Consumers Shift To Online Retailing
Puig Leads Premium Fragrances With Wide Range of Brands
Local Players in the Minority But Offering Interesting Alternatives
Category Data
Table 58 Sales of Fragrances by Category: Value 2013-2018
Table 59 Sales of Fragrances by Category: % Value Growth 2013-2018
Table 60 NBO Company Shares of Fragrances: % Value 2014-2018
Table 61 LBN Brand Shares of Fragrances: % Value 2015-2018
Table 62 LBN Brand Shares of Premium Men's Fragrances: % Value 2015-2018
Table 63 LBN Brand Shares of Premium Women's Fragrances: % Value 2015-2018
Table 64 Forecast Sales of Fragrances by Category: Value 2018-2023
Table 65 Forecast Sales of Fragrances by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumers Trade Up From Basic Hair Care As the Economy Blossoms
Value-conscious Consumers Take One Bottle Into the Shower
Consumers Go Natural As Styling Agents Fall Out of Favour
Competitive Landscape
Global Players Dominate Hair Care With Wide Offer
'stop Bad Hair Day'
Splash Meets the Needs of Local Women
Category Data
Table 66 Sales of Hair Care by Category: Value 2013-2018
Table 67 Sales of Hair Care by Category: % Value Growth 2013-2018
Table 68 Sales of Hair Care by Premium vs Mass: % Value 2013-2018
Table 69 NBO Company Shares of Hair Care: % Value 2014-2018
Table 70 NBO Company Shares of Salon Professional Hair Care: % Value 2014-2018
Table 71 LBN Brand Shares of Hair Care: % Value 2015-2018
Table 72 LBN Brand Shares of Colourants: % Value 2015-2018
Table 73 LBN Brand Shares of Salon Professional Hair Care: % Value 2015-2018
Table 74 LBN Brand Shares of Styling Agents: % Value 2015-2018
Table 75 LBN Brand Shares of Premium Hair Care: % Value 2015-2018
Table 76 Forecast Sales of Hair Care by Category: Value 2018-2023
Table 77 Forecast Sales of Hair Care by Category: % Value Growth 2018-2023
Table 78 Forecast Sales of Hair Care by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Men's Grooming Constrained by A Lack of New Product Development
Increase in Range of Products Helps Stimulate Demand
Internet Retailing Offers Convenience, Choice and Anonymity
Competitive Landscape
Old Brands and New Brands Help Unilever To Sustain Its Lead
Head & Shoulder and Gillette Retain Popularity With Strong Brand Image
Private Label Loses Share As Consumers Trade Up
Category Data
Table 79 Sales of Men's Grooming by Category: Value 2013-2018
Table 80 Sales of Men's Grooming by Category: % Value Growth 2013-2018
Table 81 Sales of Men's Razors and Blades by Type: % Value Breakdown 2014-2018
Table 82 Sales of Men's Skin Care by Type: % Value Breakdown 2015-2018
Table 83 NBO Company Shares of Men's Grooming: % Value 2014-2018
Table 84 LBN Brand Shares of Men's Grooming: % Value 2015-2018
Table 85 LBN Brand Shares of Men's Razors and Blades: % Value 2015-2018
Table 86 Forecast Sales of Men's Grooming by Category: Value 2018-2023
Table 87 Forecast Sales of Men's Grooming by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumers Expand Their Oral Care Routines As Disposable Income Rises
When It Comes To Oral Care Consumers Look for Good Value
Consumers Go Electric As Interest Piqued
Competitive Landscape
Multinationals Maintain Their Dominance
Natural Products Offer Promise
Oral Care Becoming Increasingly Fragmented As New Players Enter the Category
Category Data
Table 88 Sales of Oral Care by Category: Value 2013-2018
Table 89 Sales of Oral Care by Category: % Value Growth 2013-2018
Table 90 Sales of Toothbrushes by Category: Value 2013-2018
Table 91 Sales of Toothbrushes by Category: % Value Growth 2013-2018
Table 92 Sales of Toothpaste by Type: % Value Breakdown 2014-2018
Table 93 NBO Company Shares of Oral Care: % Value 2014-2018
Table 94 LBN Brand Shares of Oral Care: % Value 2015-2018
Table 95 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2015-2018
Table 96 LBN Brand Shares of Toothpaste: % Value 2015-2018
Table 97 Forecast Sales of Oral Care by Category: Value 2018-2023
Table 98 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
Table 99 Forecast Sales of Toothbrushes by Category: Value 2018-2023
Table 100 Forecast Sales of Toothbrushes by Category: % Value Growth 2018-2023
Headlines
Prospects
Skin Care Sees Plenty of Activity As Consumers Become More Adventurous
K-beauty and Natural Ingredients Proving Popular
Consumers Go Online in Search of Skin Care
Competitive Landscape
Unilever Retains Lead and Looks To New Product Development As Competition Heats Up
Consumers Go Premium in Search of Perfect Skin
Local Players Gain Ground With Attractive Claims
Category Data
Table 101 Sales of Skin Care by Category: Value 2013-2018
Table 102 Sales of Skin Care by Category: % Value Growth 2013-2018
Table 103 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 104 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 105 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 106 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 107 NBO Company Shares of Skin Care: % Value 2014-2018
Table 108 LBN Brand Shares of Skin Care: % Value 2015-2018
Table 109 LBN Brand Shares of Facial Moisturisers: % Value 2015-2018
Table 110 LBN Brand Shares of Anti-agers: % Value 2015-2018
Table 111 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2015-2018
Table 112 LBN Brand Shares of General Purpose Body Care: % Value 2015-2018
Table 113 LBN Brand Shares of Premium Skin Care: % Value 2015-2018
Table 114 Forecast Sales of Skin Care by Category: Value 2018-2023
Table 115 Forecast Sales of Skin Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Skin Whitening Remains in Focus
Outdoor Lifestyles Stimulate Demand for Sun Protection
Inbound and Outbound Tourism Creates Need for Sun Care
Competitive Landscape
Nivea Sun Outshines the Competition
Local Players Provide Stiff Competition With More Affordable Alternatives
Targeted Sun Care Helps Lift Premium Range
Category Data
Table 116 Sales of Sun Care by Category: Value 2013-2018
Table 117 Sales of Sun Care by Category: % Value Growth 2013-2018
Table 118 NBO Company Shares of Sun Care: % Value 2014-2018
Table 119 LBN Brand Shares of Sun Care: % Value 2015-2018
Table 120 LBN Brand Shares of Premium Adult Sun Care: % Value 2015-2018
Table 121 Forecast Sales of Sun Care by Category: Value 2018-2023
Table 122 Forecast Sales of Sun Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Strong Economy Enabling Consumers To Trade Up
Filipinos Willing To Invest in Healthy and Younger Looking Skin
Children and Babies Receive the Premium Treatment
Competitive Landscape
Strong Portfolio Helps Estée Lauder To Increase Lead
Professional Hair Care Products Proving Popular
Competition Increasing As Market Shows Strong Potential
Category Data
Table 123 Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
Table 124 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 125 NBO Company Shares of Premium Beauty and Personal Care: % Value 2014-2018
Table 126 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2015-2018
Table 127 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
Table 128 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Mass Colour Cosmetics Set To Benefit As Consumers Go in Search of the Best Looks
Some Categories in Need of A Boost As Interest Wanes
Consumers Moving Beyond Daily Essentials To Added-value Products
Competitive Landscape
Internet Retailing Expanding Thanks To Wide Offer and Competitive Pricing
Unilever Retains Lead But Faces Growing Competition From Small Players
L'oréal Makes Gains As It Invests in New Products and An Online Presence
Category Data
Table 129 Sales of Mass Beauty and Personal Care by Category: Value 2013-2018
Table 130 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 131 NBO Company Shares of Mass Beauty and Personal Care: % Value 2014-2018
Table 132 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2015-2018
Table 133 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
Table 134 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
Note: Product cover images may vary from those shown
3 of 2

Loading
LOADING...

Adroll
adroll