Consumer Health in Ukraine

  • ID: 2622107
  • Report
  • Region: Ukraine
  • 132 pages
  • Euromonitor International
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In 2017, Ukraine continued improving its economic situation after the downturn of 2014 and 2015, characterised by rapid devaluation and the breakout of warlike actions in Crimea and the eastern regions. With economic and political stabilisation setting in, consumer confidence is returning in line with rising incomes.

The Consumer Health in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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CONSUMER HEALTH IN UKRAINE

List of Contents and Tables:
  • Executive Summary
  • Consumer Health Benefits From the Improving Economic Situation in Ukraine
  • Self-medication Is Much Relied on in Ukraine in 2017
  • Foreign Manufacturers Lead
  • Consumer Health Distribution Regulations Make Chemists/pharmacies the Core Channel
  • Consumer Health Offers Good Growth Prospects in Ukraine
  • Market Indicators
  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
  • Table 2 Life Expectancy at Birth 2012-2017
  • Market Data
  • Table 3 Sales of Consumer Health by Category: Value 2012-2017
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2012-2017
  • Table 5 NBO Company Shares of Consumer Health: % Value 2013-2017
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2014-2017
  • Table 7 Distribution of Consumer Health by Format: % Value 2012-2017
  • Table 8 Distribution of Consumer Health by Format and Category: % Value 2017
  • Table 9 Forecast Sales of Consumer Health by Category: Value 2017-2022
  • Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022
  • Appendix
  • OTC Registration and Classification
  • Vitamins and Dietary Supplements Registration and Classification
  • Self-medication/self-care and Preventative Medicine
  • Switches
  • Summary 1 OTC: Switches 2016-2017
  • Definitions
  • Sources
  • Summary 2 Research Sources
  • Headlines
  • Prospects
  • Ukrainians' Reliance on Analgesics As Fast and Convenient Painkillers Will Continue
  • Ukrainians Feel Confident and Educated About Analgesics Through Active Advertisements for Such Medicines
  • Innovations To Boost Demand for Mature Analgesics
  • Competitive Landscape
  • Local Companies Fare Well, Appealing With Traditionally Well-known Generics and Low Prices
  • International Brands Tempt With Promises of High Efficacy
  • Category Data
  • Table 11 Sales of Analgesics by Category: Value 2012-2017
  • Table 12 Sales of Analgesics by Category: % Value Growth 2012-2017
  • Table 13 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2012-2017
  • Table 14 NBO Company Shares of Analgesics: % Value 2013-2017
  • Table 15 LBN Brand Shares of Analgesics: % Value 2014-2017
  • Table 16 Forecast Sales of Analgesics by Category: Value 2017-2022
  • Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • High Stress Levels - An Accompaniment of Many Ukrainians' Lives
  • Consumers of Different Age Groups Will Be Subject To Sleeping Disorders
  • Low Consumer Income Levels Will Deter Sleep Aids' Potential
  • Competitive Landscape
  • Locally-produced Medicines Satisfy Many Consumers With Quality and Effects
  • Generics Fare Well in Sleep Aids
  • Herbal-based Sleep Aids Attract With the Necessary Efficacy But Lack of Side Effects
  • Category Data
  • Table 18 Sales of Sleep Aids: Value 2012-2017
  • Table 19 Sales of Sleep Aids: % Value Growth 2012-2017
  • Table 20 NBO Company Shares of Sleep Aids: % Value 2013-2017
  • Table 21 LBN Brand Shares of Sleep Aids: % Value 2014-2017
  • Table 22 Forecast Sales of Sleep Aids: Value 2017-2022
  • Table 23 Forecast Sales of Sleep Aids: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Unhealthy Lifestyles Help Sustain Demand for Cough, Cold and Allergy (hay Fever) Remedies
  • Medicines Allowing for Fast and Convenient Alleviation of the Symptoms Are Among the Favourites
  • Seasonality in Sales Will Diffuse With Time
  • Competitive Landscape
  • GlaxoSmithKline Pharmaceuticals (ukraine) - the Biggest Contributor To Sales
  • Unknown Products Enjoy Success Because of Competitive Prices
  • Category Data
  • Table 24 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2012-2017
  • Table 25 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2012-2017
  • Table 26 Sales of Decongestants by Category: Value 2012-2017
  • Table 27 Sales of Decongestants by Category: % Value Growth 2012-2017
  • Table 28 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2013-2017
  • Table 29 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2017
  • Table 30 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2017-2022
  • Table 31 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Widespread Chemical and Antibiotic Abuse Boost Sales of Dermatologicals in Ukraine
  • Demographic Factors Offer Potential for Growth
  • Experiments With Dermatologicals Delivery Formats Are Expected To Be Appreciated by Consumers
  • Competitive Landscape
  • International Players Are Major Contributors To Dermatologicals Sales in Ukraine
  • Dermatologicals of Darnitsa Ff Pat Attract Numerous Ukrainian Consumers
  • Category Data
  • Table 32 Sales of Dermatologicals by Category: Value 2012-2017
  • Table 33 Sales of Dermatologicals by Category: % Value Growth 2012-2017
  • Table 34 NBO Company Shares of Dermatologicals: % Value 2013-2017
  • Table 35 LBN Brand Shares of Dermatologicals: % Value 2014-2017
  • Table 36 Forecast Sales of Dermatologicals by Category: Value 2017-2022
  • Table 37 Forecast Sales of Dermatologicals by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Increasing Digestive Problems Drive Demand for Digestive Remedies
  • Reclassification As Dietary Supplements Could Undermine the Potential of Digestive Remedies
  • Switches Are Expected To Happen More Often in Digestive Remedies
  • Competitive Landscape
  • Berlin-chemie AG Leads Digestive Remedies With Its Much-advertised Brands
  • Local Companies Benefit From Consumer Downtrading in Digestive Remedies
  • Digestive Remedies' Positioning Is Likely To Diversify
  • Category Data
  • Table 38 Sales of Digestive Remedies by Category: Value 2012-2017
  • Table 39 Sales of Digestive Remedies by Category: % Value Growth 2012-2017
  • Table 40 NBO Company Shares of Digestive Remedies: % Value 2013-2017
  • Table 41 LBN Brand Shares of Digestive Remedies: % Value 2014-2017
  • Table 42 Forecast Sales of Digestive Remedies by Category: Value 2017-2022
  • Table 43 Forecast Sales of Digestive Remedies by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Social Factors Assist in Maintaining Demand in Eye Care
  • Eye Care's Potential Is Eroded by Low Disposable Income Levels Among Ukrainians
  • Dietary Supplements Manufacturers To Take Potential Eye Care Consumers
  • Competitive Landscape
  • Farmak Pat Contributes More Than Half of Eye Care Value Sales in 2017
  • Changes in Visine's Assortments Lead To Fluctuations in Eye Care by Segment
  • Advertising - An Important Investment in Boosting Consumer Demand for Eye Care
  • Category Data
  • Table 44 Sales of Eye Care by Category: Value 2012-2017
  • Table 45 Sales of Eye Care by Category: % Value Growth 2012-2017
  • Table 46 Sales of Standard Eye Care by Format: % Value 2012-2017
  • Table 47 Sales of Standard Eye Care by Positioning: % Value 2012-2017
  • Table 48 NBO Company Shares of Eye Care: % Value 2013-2017
  • Table 49 LBN Brand Shares of Eye Care: % Value 2014-2017
  • Table 50 Forecast Sales of Eye Care by Category: Value 2017-2022
  • Table 51 Forecast Sales of Eye Care by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Social Factors Assist in Maintaining Demand in Eye Care
  • Eye Care's Potential Is Eroded by Low Disposable Income Levels Among Ukrainians
  • Dietary Supplements Manufacturers To Take Potential Eye Care Consumers
  • Competitive Landscape
  • Farmak Pat Contributes More Than Half of Eye Care Value Sales in 2017
  • Changes in Visine's Assortments Lead To Fluctuations in Eye Care by Segment
  • Advertising - An Important Investment in Boosting Consumer Demand for Eye Care
  • Category Data
  • Table 52 Sales of Eye Care by Category: Value 2012-2017
  • Table 53 Sales of Eye Care by Category: % Value Growth 2012-2017
  • Table 54 Sales of Standard Eye Care by Format: % Value 2012-2017
  • Table 55 Sales of Standard Eye Care by Positioning: % Value 2012-2017
  • Table 56 NBO Company Shares of Eye Care: % Value 2013-2017
  • Table 57 LBN Brand Shares of Eye Care: % Value 2014-2017
  • Table 58 Forecast Sales of Eye Care by Category: Value 2017-2022
  • Table 59 Forecast Sales of Eye Care by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Social Factors Assist in Maintaining Demand in Eye Care
  • Eye Care's Potential Is Eroded by Low Disposable Income Levels Among Ukrainians
  • Dietary Supplements Manufacturers To Take Potential Eye Care Consumers
  • Competitive Landscape
  • Farmak Pat Contributes More Than Half of Eye Care Value Sales in 2017
  • Changes in Visine's Assortments Lead To Fluctuations in Eye Care by Segment
  • Advertising - An Important Investment in Boosting Consumer Demand for Eye Care
  • Category Data
  • Table 60 Sales of Eye Care by Category: Value 2012-2017
  • Table 61 Sales of Eye Care by Category: % Value Growth 2012-2017
  • Table 62 Sales of Standard Eye Care by Format: % Value 2012-2017
  • Table 63 Sales of Standard Eye Care by Positioning: % Value 2012-2017
  • Table 64 NBO Company Shares of Eye Care: % Value 2013-2017
  • Table 65 LBN Brand Shares of Eye Care: % Value 2014-2017
  • Table 66 Forecast Sales of Eye Care by Category: Value 2017-2022
  • Table 67 Forecast Sales of Eye Care by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Rising Prices of Cigarettes Force Ukrainians To Consider Quitting Smoking More Actively
  • Smoking-associated Illnesses, Increasingly Costly To Cure, Will Lead To More Concerns About Smoking
  • Gum Will Remain the Core Format in Nrt Smoking Cessation Aids
  • Competitive Landscape
  • Assortment in Nrt Smoking Cessation Aids Remains Poor in Ukraine
  • New Products Would Boost Consumer Interest in Smoking Cessation Aids
  • Nrt Smoking Cessation Aids Face Competition From Other Means of Quitting Smoking
  • Category Indicators
  • Table 68 Number of Smokers by Gender 2012-2017
  • Category Data
  • Table 69 Sales of NRT Smoking Cessation Aids by Category: Value 2012-2017
  • Table 70 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2012-2017
  • Table 71 Sales of NRT Gum by Flavour: % Value 2012-2017
  • Table 72 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2013-2017
  • Table 73 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2014-2017
  • Table 74 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2017-2022
  • Table 75 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • No Real Dynamism in Wound Care Due To Maturity
  • Consumer Choice in Wound Care Will Be Determined by Consumer Spending Power in Ukraine
  • Added-value Wound Care Products Will Have the Best Growth Prospects in the Longer Term
  • Competitive Landscape
  • No Major Changes in the Competitive Situation in Ukraine
  • Local Companies Focus on Less Dynamic Types of Wound Care
  • Laboratoires Urgo Sas - the Most Successful Multinational Player in Wound Care
  • Category Data
  • Table 76 Sales of Wound Care by Category: Value 2012-2017
  • Table 77 Sales of Wound Care by Category: % Value Growth 2012-2017
  • Table 78 NBO Company Shares of Wound Care: % Value 2013-2017
  • Table 79 LBN Brand Shares of Wound Care: % Value 2014-2017
  • Table 80 Forecast Sales of Wound Care by Category: Value 2017-2022
  • Table 81 Forecast Sales of Wound Care by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Growing Fitness Popularity To Enhance Consumer Demand for Sports Nutrition
  • Long-term Prevention and Wellness - Forecast Lifestyles of A Number of Ukrainians
  • Penetration of Sports Nutrition Into Grocery Retailers Beneficial for Rising Demand for Such Products
  • Competitive Landscape
  • Sports Nutrition Maintains Its Fragmented Nature in Ukraine
  • Companies With Reasonable Pricing Policies Attract Most Ukrainian Consumers
  • Category Data
  • Table 82 Sales of Sports Nutrition by Category: Value 2012-2017
  • Table 83 Sales of Sports Nutrition by Category: % Value Growth 2012-2017
  • Table 84 NBO Company Shares of Sports Nutrition: % Value 2013-2017
  • Table 85 LBN Brand Shares of Sports Nutrition: % Value 2014-2017
  • Table 86 Forecast Sales of Sports Nutrition by Category: Value 2017-2022
  • Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Dietary Supplements To Benefit From OTC Medicines Migrating Into the Category With Registration Status Changed
  • Preventative Medication Trends Are Expected To Evolve With Time
  • Non-herbal/traditional Dietary Supplements Forecast To Be Among the Most Popular Products
  • Competitive Landscape
  • Dietary Supplements Remains Fragmented
  • Direct Selling Companies Lag Behind Dietary Supplements' Dynamics
  • Category Data
  • Summary 3 Dietary Supplements: Brand Ranking by Positioning 2017
  • Table 88 Sales of Dietary Supplements by Category: Value 2012-2017
  • Table 89 Sales of Dietary Supplements by Category: % Value Growth 2012-2017
  • Table 90 Sales of Dietary Supplements by Positioning: % Value 2012-2017
  • Table 91 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2012-2017
  • Table 92 NBO Company Shares of Dietary Supplements: % Value 2013-2017
  • Table 93 LBN Brand Shares of Dietary Supplements: % Value 2014-2017
  • Table 94 Forecast Sales of Dietary Supplements by Category: Value 2017-2022
  • Table 95 Forecast Sales of Dietary Supplements by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Dietary Supplements To Benefit From OTC Medicines Migrating Into the Category With Registration Status Changed
  • Preventative Medication Trends Are Expected To Evolve With Time
  • Non-herbal/traditional Dietary Supplements Forecast To Be Among the Most Popular Products
  • Competitive Landscape
  • Dietary Supplements Remains Fragmented
  • Direct Selling Companies Lag Behind Dietary Supplements' Dynamics
  • Category Data
  • Summary 4 Dietary Supplements: Brand Ranking by Positioning 2017
  • Table 96 Sales of Dietary Supplements by Category: Value 2012-2017
  • Table 97 Sales of Dietary Supplements by Category: % Value Growth 2012-2017
  • Table 98 Sales of Dietary Supplements by Positioning: % Value 2012-2017
  • Table 99 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2012-2017
  • Table 100 NBO Company Shares of Dietary Supplements: % Value 2013-2017
  • Table 101 LBN Brand Shares of Dietary Supplements: % Value 2014-2017
  • Table 102 Forecast Sales of Dietary Supplements by Category: Value 2017-2022
  • Table 103 Forecast Sales of Dietary Supplements by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Preventative Medication Trends Mean Good Growth Prospects for Vitamins
  • Vitamins With Task-specific Positioning Will Increasingly Attract Consumers
  • Good Reach To Consumers - the Key To Success
  • Competitive Landscape
  • Unipharm Inc Tempts Ukrainian Consumers With Diversified Vitrum Ranges
  • Multinational Companies Shape Vitamins' Performance in Ukraine
  • Category Data
  • Summary 5 Multivitamins: Brand Ranking by Positioning 2017
  • Table 104 Sales of Vitamins by Category: Value 2012-2017
  • Table 105 Sales of Vitamins by Category: % Value Growth 2012-2017
  • Table 106 Sales of Multivitamins by Positioning: % Value 2012-2017
  • Table 107 NBO Company Shares of Vitamins: % Value 2013-2017
  • Table 108 LBN Brand Shares of Vitamins: % Value 2014-2017
  • Table 109 Forecast Sales of Vitamins by Category: Value 2017-2022
  • Table 110 Forecast Sales of Vitamins by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Preventative Medication Trends Mean Good Growth Prospects for Vitamins
  • Vitamins With Task-specific Positioning Will Increasingly Attract Consumers
  • Good Reach To Consumers - the Key To Success
  • Competitive Landscape
  • Unipharm Inc Tempts Ukrainian Consumers With Diversified Vitrum Ranges
  • Multinational Companies Shape Vitamins' Performance in Ukraine
  • Category Data
  • Summary 6 Multivitamins: Brand Ranking by Positioning 2017
  • Table 111 Sales of Vitamins by Category: Value 2012-2017
  • Table 112 Sales of Vitamins by Category: % Value Growth 2012-2017
  • Table 113 Sales of Multivitamins by Positioning: % Value 2012-2017
  • Table 114 NBO Company Shares of Vitamins: % Value 2013-2017
  • Table 115 LBN Brand Shares of Vitamins: % Value 2014-2017
  • Table 116 Forecast Sales of Vitamins by Category: Value 2017-2022
  • Table 117 Forecast Sales of Vitamins by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Unhealthy Diets and Sedentary Lifestyles Will Create Additional Demand for Weight Management and Wellbeing Products
  • Prevention Is Forecast To Attract Many People Over Time
  • Products Serving As Substitutes for Traditional Meals Maintain Growth Prospects
  • Competitive Landscape
  • Weight Management and Wellbeing Remains Fragmented With Assortments Still Having Space for Growth
  • Promotional Campaigns To Assist in Popularising Weight Management and Wellbeing Products
  • Category Data
  • Table 118 Sales of Weight Management and Wellbeing by Category: Value 2012-2017
  • Table 119 Sales of Weight Management and Wellbeing by Category: % Value Growth 2012-2017
  • Table 120 NBO Company Shares of Weight Management and Wellbeing: % Value 2013-2017
  • Table 121 LBN Brand Shares of Weight Management and Wellbeing: % Value 2014-2017
  • Table 122 Forecast Sales of Weight Management and Wellbeing by Category: Value 2017-2022
  • Table 123 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Unhealthy Diets and Sedentary Lifestyles Will Create Additional Demand for Weight Management and Wellbeing Products
  • Prevention Is Forecast To Attract Many People Over Time
  • Products Serving As Substitutes for Traditional Meals Maintain Growth Prospects
  • Competitive Landscape
  • Weight Management and Wellbeing Remains Fragmented With Assortments Still Having Space for Growth
  • Promotional Campaigns To Assist in Popularising Weight Management and Wellbeing Products
  • Category Data
  • Table 124 Sales of Weight Management and Wellbeing by Category: Value 2012-2017
  • Table 125 Sales of Weight Management and Wellbeing by Category: % Value Growth 2012-2017
  • Table 126 NBO Company Shares of Weight Management and Wellbeing: % Value 2013-2017
  • Table 127 LBN Brand Shares of Weight Management and Wellbeing: % Value 2014-2017
  • Table 128 Forecast Sales of Weight Management and Wellbeing by Category: Value 2017-2022
  • Table 129 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Local Historic Traditions of Herbal Medication Contribute To Healthy Demand for Herbal/traditional Products
  • Lack of Side Effects Combined With Efficacy - Tempting Features of Herbal/traditional Products
  • Both OTC Medicines and Vitamins and Dietary Supplements Will Attract Consumers With Herbal Ingredients
  • Competitive Landscape
  • Bionorica Tov - the Number One Player in Herbal/traditional Products in Ukraine
  • Other Players Grow in Share at the Expense of Growing Assortments of Herbal/traditional Products
  • Category Data
  • Table 130 Sales of Herbal/Traditional Products by Category: Value 2012-2017
  • Table 131 Sales of Herbal/Traditional Products by Category: % Value Growth 2012-2017
  • Table 132 NBO Company Shares of Herbal/Traditional Products: % Value 2013-2017
  • Table 133 LBN Brand Shares of Herbal/Traditional Products: % Value 2014-2017
  • Table 134 Forecast Sales of Herbal/Traditional Products by Category: Value 2017-2022
  • Table 135 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • the Population of Ukraine Is Forecast To See A Rise in the Share of Children
  • Ukrainians Expected To Favour the Possibility of Treating Children With Medicines Positioned As Paediatric
  • Paediatric Consumer Health Will Continue Experiencing Pressure From Rx Medicines
  • Competitive Landscape
  • Multinationals Generate the Bulk of Paediatric Consumer Health Sales
  • Innovations in Paediatric Consumer Health Will Be Appreciated by Ukrainian Parents
  • Category Data
  • Table 136 Sales of Paediatric Consumer Health by Category: Value 2012-2017
  • Table 137 Sales of Paediatric Consumer Health by Category: % Value Growth 2012-2017
  • Table 138 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2014-2017
  • Table 139 NBO Company Shares of Paediatric Consumer Health: % Value 2013-2017
  • Table 140 LBN Brand Shares of Paediatric Consumer Health: % Value 2014-2017
  • Table 141 Forecast Sales of Paediatric Consumer Health by Category: Value 2017-2022
  • Table 142 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2017-2022
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