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Luxury Writing Instruments and Stationery in India

  • ID: 2626564
  • Report
  • Region: India
  • 13 pages
  • Euromonitor International
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The purchase of luxury writing instruments by Indian consumers is pre-determined. Consumers are fully aware of the brand and model they want, and visit retail outlets to experiment with the product before making their final purchase. The key attributes that consumers scrutinise, apart from the brand, are the design, materials and finish. Previously, consumers who sought luxury writing instruments either purchased them abroad or through friends and relatives abroad who were travelling to India.

The Luxury Writing Instruments and Stationery in India report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Luxury Writing Instruments and Stationery market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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LUXURY WRITING INSTRUMENTS AND STATIONERY IN INDIA

List of Contents and Tables
Headlines
Prospects
Fewer Indian Consumers Are Purchasing Luxury Writing Instruments Abroad
the Grey and Black Channels Will Adversely Impact the Category
Digital Devices Are Adversely Impacting Luxury Stationery
Competitive Landscape
Mont Blanc India Dominates
Montblanc Fountain Pens Remain the Most Popular
In-store Marketing Activities To Promote Luxury Writing Instruments
Category Data
Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2013-2018
Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2013-2018
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2013-2017
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2014-2017
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2013-2018
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2018-2023
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2018-2023
Executive Summary
Growth Slows As Luxury Goods Faces Multiple Challenges
Affordable Luxury Products Are Key To Tap Into the Younger Consumer Group
Fragmentation Is Prevalent in the Competitive Landscape
Store-based Retailing Maintains Its Dominance
Luxury Goods Is Expected To Continue Its Positive Performance
Market Indicators
Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2013-2018
Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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