+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Tissue and Hygiene in Nigeria

  • ID: 2626634
  • Report
  • Region: Nigeria
  • 38 pages
  • Euromonitor International
1 of 2
Except during the period of weak economic growth between 2016 and 2017, tissue and hygiene recorded strong retail volume growth over the review period in Nigeria, as many categories, such as toilet paper, nappies/diapers/pants, wipes, and sanitary protection are yet to attain full maturity, with usage still quite low in per capita terms. Penetration of essential products, such as nappies/diapers/pants and adult incontinence, remains limited with robust potential for growth.

The Tissue and Hygiene in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
2 of 2
Tissue and Hygiene in Nigeria

List of Contents and Tables
Executive Summary
Tissue and Hygiene Is Far From Mature With Room To Grow
Economic Recovery and Low Unit Price Growth Boosts Demand in 2018
Tough Competitive Environment in 2018
Modern Grocery Retailers Continues To Increase Its Share
Robust Growth Expected
Market Indicators
Table 1 Birth Rates 2013-2018
Table 2 Infant Population 2013-2018
Table 3 Female Population by Age 2013-2018
Table 4 Total Population by Age 2013-2018
Table 5 Households 2013-2018
Table 6 Forecast Infant Population 2018-2023
Table 7 Forecast Female Population by Age 2018-2023
Table 8 Forecast Total Population by Age 2018-2023
Table 9 Forecast Households 2018-2023
Market Data
Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Rapid Growth of Horeca and Healthcare To Boost Demand
Tissue Products Account for Majority of Afh Tissue and Hygiene
Foodservice Growth To Drive Demand for Paper Tableware and Napkins
Competitive Landscape
Wemy Industries and Bel Impex Lead
Manufacturers of Unbranded, Bulk Products Expected To Compete Well
Increased Competition Between Domestic and International Players
Category Data
Table 19 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2013-2018
Table 20 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 21 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2013-2018
Table 22 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2018
Table 23 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
Table 24 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023
Headlines
Prospects
Growing Incomes Important in Driving Demand
Increasing Awareness To Boost Sales
Potential for Light Adult Incontinence
Competitive Landscape
Wemy Industries Maintains Leadership
Angel and Virony Increase in Popularity
International Players Increase Their Presence
Category Data
Table 25 Sales of Retail Adult Incontinence by Category: Value 2013-2018
Table 26 Sales of Retail Adult Incontinence by Category: % Value Growth 2013-2018
Table 27 NBO Company Shares of Retail Adult Incontinence: % Value 2014-2018
Table 28 LBN Brand Shares of Retail Adult Incontinence: % Value 2015-2018
Table 29 Forecast Sales of Retail Adult Incontinence by Category: Value 2018-2023
Table 30 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023
Headlines
Prospects
Price Competition Helps Drive Demand
Still Scope for Growth As the Urban Population Increases
Pant Format in Nappies/diapers Likely To Develop Over the Forecast Period
Competitive Landscape
Molfix Takes the Lead Over Pampers in Retail Value Terms
Supply Issues Still Hampering Brand Availability
Smaller Competitors Need To Up Their Game
Category Data
Table 31 Retail Sales of Nappies/Diapers/Pants by Category: Value 2013-2018
Table 32 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2013-2018
Table 33 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2014-2018
Table 34 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2015-2018
Table 35 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
Table 36 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
Headlines
Prospects
Still Far From Mature, Sanitary Protection Has Room for Growth
Investing in Increasing Awareness Key To Boosting Demand
Tampons Remains Niche But With Scope To Grow
Competitive Landscape
Procter & Gamble Leads But Struggles Through Challenging Economic Conditions
Introduction of Anion-based Product
New Product Development Versus Affordability
Category Data
Table 37 Retail Sales of Sanitary Protection by Category: Value 2013-2018
Table 38 Retail Sales of Sanitary Protection by Category: % Value Growth 2013-2018
Table 39 Retail Sales of Tampons by Application Format: % Value 2013-2018
Table 40 NBO Company Shares of Retail Sanitary Protection: % Value 2014-2018
Table 41 LBN Brand Shares of Retail Sanitary Protection: % Value 2015-2018
Table 42 Forecast Retail Sales of Sanitary Protection by Category: Value 2018-2023
Table 43 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2018-2023
Headlines
Prospects
Wipes To Grow Well As the Nigerian Economy Recovers
Baby Wipes Drives Overall Growth
Other Wipes Categories Expected To Grow Well
Competitive Landscape
Local Player, Wemy Industries, Continues To Lead Despite Tough International Competition
Price Expected To Remain Stable Over the Forecast Period
Molfix Enters Baby Wipes
Category Data
Table 44 Retail Sales of Wipes by Category: Value 2013-2018
Table 45 Retail Sales of Wipes by Category: % Value Growth 2013-2018
Table 46 NBO Company Shares of Retail Wipes: % Value 2014-2018
Table 47 LBN Brand Shares of Retail Wipes: % Value 2015-2018
Table 48 Forecast Retail Sales of Wipes by Category: Value 2018-2023
Table 49 Forecast Retail Sales of Wipes by Category: % Value Growth 2018-2023
Headlines
Prospects
Economic Growth To Boost Demand
Toilet Paper Drives Actual Growth
Urbanisation Key To Growth
Competitive Landscape
Bel Impex Leads
Hayat Kimya Grows Well in Its Second Year
Higher Import Costs Give Domestic Players An Advantage
Category Data
Table 50 Retail Sales of Tissue by Category: Value 2013-2018
Table 51 Retail Sales of Tissue by Category: % Value Growth 2013-2018
Table 52 NBO Company Shares of Retail Tissue: % Value 2014-2018
Table 53 LBN Brand Shares of Retail Tissue: % Value 2015-2018
Table 54 Forecast Retail Sales of Tissue by Category: Value 2018-2023
Table 55 Forecast Retail Sales of Tissue by Category: % Value Growth 2018-2023
Note: Product cover images may vary from those shown
3 of 2

Loading
LOADING...

Adroll
adroll