+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Fortified/Functional Beverages in Ukraine

  • PDF Icon

    Report

  • 30 Pages
  • February 2022
  • Region: Ukraine
  • Euromonitor International
  • ID: 2646792
The COVID-19 pandemic has had a major influence on the attitudes of Ukrainian consumers towards fortified/functional soft drinks. In particular, products with an immune support positioning that are fortified with a variety of beneficial trace nutritional elements have proven popular among a consumer base that is increasingly interested in products that are able to help them avoid contracting a serious case of COVID-19.

The Fortified/Functional Beverages in Ukraine report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fortified/Functional Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

FORTIFIED/FUNCTIONAL BEVERAGES IN UKRAINEKEY DATA FINDINGS
2021 DEVELOPMENTS
  • Immune support positioning adopted by fortified/functional soft drinks brands
  • Demand for FF bottled water recovers as brands launch interesting new products
  • FF carbonates poised to emerge as major players take an interest in the category
PROSPECTS AND OPPORTUNITIES
  • Immune support positioning set to remain at the core of fortified/functional marketing
  • FF energy drinks set to benefit from recent launches
  • FF powder concentrates poised to emerge as a mainstream category
CATEGORY DATA
  • Table 1 Sales of Fortified/Functional Beverages by Category: Value 2016-2021
  • Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2016-2021
  • Table 3 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2016-2021
  • Table 4 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2016-2021
  • Table 5 NBO Company Shares of Fortified/Functional Beverages: % Value 2017-2021
  • Table 6 LBN Brand Shares of Fortified/Functional Beverages: % Value 2018-2021
  • Table 7 Distribution of Fortified/Functional Beverages by Format: % Value 2016-2021
  • Table 8 Forecast Sales of Fortified/Functional Beverages by Category: Value 2021-2026
  • Table 9 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2021-2026
HEALTH AND WELLNESS IN UKRAINE
EXECUTIVE SUMMARY
  • Health and wellness in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for health and wellness?
MARKET DATA
  • Table 10 Sales of Health and Wellness by Type: Value 2016-2021
  • Table 11 Sales of Health and Wellness by Type: % Value Growth 2016-2021
  • Table 12 Sales of Health and Wellness by Category: Value 2016-2021
  • Table 13 Sales of Health and Wellness by Category: % Value Growth 2016-2021
  • Table 14 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
  • Table 15 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
  • Table 16 NBO Company Shares of Health and Wellness: % Value 2017-2021
  • Table 17 LBN Brand Shares of Health and Wellness: % Value 2018-2021
  • Table 18 Distribution of Health and Wellness by Format: % Value 2016-2021
  • Table 19 Distribution of Health and Wellness by Format and Category: % Value 2021
  • Table 20 Forecast Sales of Health and Wellness by Type: Value 2021-2026
  • Table 21 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
  • Table 22 Forecast Sales of Health and Wellness by Category: Value 2021-2026
  • Table 23 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
  • Table 24 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
  • Table 25 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
SOURCES
  • Summary 1 Research Sources