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Alcoholic Drinks in Singapore

  • ID: 2647011
  • Report
  • Region: Singapore
  • 63 pages
  • Euromonitor International
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In 2018, alcoholic drinks in Singapore saw total volume sales return to positive growth, following a decline in the previous year when consumers were more cautious with their spending amid a slower economy. Beer, spirits and wine benefited most in 2018, with premium lager and craft beer, single malt Scotch whisky and Prosecco drawing the greatest attention as consumers traded up to more premium products and sought new flavour experiences.

The author's Alcoholic Drinks in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Alcoholic Drinks in Singapore

List of Contents and Tables
Executive Summary
Alcoholic Drinks Rebounds in 2018
Craft Products Are A Particular Draw
Large Manufacturers Diversify To Retain Consumers and Volume Shares
Internet Retailing Continues To Grow While On-trade Sales Remain Important
Focus Will Be on Premium Offerings and Healthier Alcoholic Drinks
Market Background
Legislation
Table 1 Number of On-trade Establishments by Type 2013-2018
Taxation and Duty Levies
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Outlook
Market Indicators
Table 2 Retail Consumer Expenditure on Alcoholic Drinks 2013-2018
Market Data
Table 3 Sales of Alcoholic Drinks by Category: Total Volume 2013-2018
Table 4 Sales of Alcoholic Drinks by Category: Total Value 2013-2018
Table 5 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2013-2018
Table 6 Sales of Alcoholic Drinks by Category: % Total Value Growth 2013-2018
Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2018
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2018
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2018
Table 10 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2018
Table 11 GBO Company Shares of Alcoholic Drinks: % Total Volume 2014-2018
Table 12 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2013-2018
Table 13 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2018
Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2018-2023
Table 15 Forecast Sales of Alcoholic Drinks by Category: Total Value 2018-2023
Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023
Table 17 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Craft Beer Continues To Enjoy Strong Growth With Greater Consumption in On-trade Establishments
Craft Beer Faces A Tougher Challenge in Off-trade Establishments
Singaporean Consumers Increasingly Engage in Mindful Drinking
Competitive Landscape
Asia Pacific Breweries Ltd Maintains Its Leadership of Beer
Carlsberg Continues To Grow Through the Diversification of Its Product Offerings
Category Background
Lager Price Band Methodology
Summary 2 Lager by Price Band 2018
Category Data
Table 18 Sales of Beer by Category: Total Volume 2013-2018
Table 19 Sales of Beer by Category: Total Value 2013-2018
Table 20 Sales of Beer by Category: % Total Volume Growth 2013-2018
Table 21 Sales of Beer by Category: % Total Value Growth 2013-2018
Table 22 Sales of Beer by Off-trade vs On-trade: Volume 2013-2018
Table 23 Sales of Beer by Off-trade vs On-trade: Value 2013-2018
Table 24 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2013-2018
Table 25 Sales of Beer by Off-trade vs On-trade: % Value Growth 2013-2018
Table 26 GBO Company Shares of Beer: % Total Volume 2014-2018
Table 27 NBO Company Shares of Beer: % Total Volume 2014-2018
Table 28 LBN Brand Shares of Beer: % Total Volume 2015-2018
Table 29 Forecast Sales of Beer by Category: Total Volume 2018-2023
Table 30 Forecast Sales of Beer by Category: Total Value 2018-2023
Table 31 Forecast Sales of Beer by Category: % Total Volume Growth 2018-2023
Table 32 Forecast Sales of Beer by Category: % Total Value Growth 2018-2023
Headlines
Prospects
Cider/perry Continues To Grow But at A Slowing Pace
the On-trade Channel Is the Most Important for Cider/perry
Producers Focus on Flavours and Reducing the Sugar Content
Competitive Landscape
Carlsberg Remains the Leading Player
Consumers Enjoy New Flavours and Food Pairings
Craft Cider Offers A Healthier Value Proposition
Category Data
Table 33 Sales of Cider/Perry: Total Volume 2013-2018
Table 34 Sales of Cider/Perry: Total Value 2013-2018
Table 35 Sales of Cider/Perry: % Total Volume Growth 2013-2018
Table 36 Sales of Cider/Perry: % Total Value Growth 2013-2018
Table 37 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2013-2018
Table 38 Sales of Cider/Perry by Off-trade vs On-trade: Value 2013-2018
Table 39 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2013-2018
Table 40 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2013-2018
Table 41 GBO Company Shares of Cider/Perry: % Total Volume 2014-2018
Table 42 NBO Company Shares of Cider/Perry: % Total Volume 2014-2018
Table 43 LBN Brand Shares of Cider/Perry: % Total Volume 2015-2018
Table 44 Forecast Sales of Cider/Perry: Total Volume 2018-2023
Table 45 Forecast Sales of Cider/Perry: Total Value 2018-2023
Table 46 Forecast Sales of Cider/Perry: % Total Volume Growth 2018-2023
Table 47 Forecast Sales of Cider/Perry: % Total Value Growth 2018-2023
Headlines
Prospects
Sales of Rtds Decline Due To Competition From Other Alcoholic Drinks
Higher Price Points Hinder Growth for Rtds
Packaging Is Employed To Attract Consumers
Competitive Landscape
Major Players Continue To Dominate Rtds
New Players Continue To Enter Rtds
Category Data
Table 48 Sales of RTDS by Category: Total Volume 2013-2018
Table 49 Sales of RTDS by Category: Total Value 2013-2018
Table 50 Sales of RTDS by Category: % Total Volume Growth 2013-2018
Table 51 Sales of RTDS by Category: % Total Value Growth 2013-2018
Table 52 Sales of RTDS by Off-trade vs On-trade: Volume 2013-2018
Table 53 Sales of RTDS by Off-trade vs On-trade: Value 2013-2018
Table 54 Sales of RTDS by Off-trade vs On-trade: % Volume Growth 2013-2018
Table 55 Sales of RTDS by Off-trade vs On-trade: % Value Growth 2013-2018
Table 56 GBO Company Shares of RTDS: % Total Volume 2014-2018
Table 57 NBO Company Shares of RTDS: % Total Volume 2014-2018
Table 58 LBN Brand Shares of RTDS: % Total Volume 2015-2018
Table 59 Forecast Sales of RTDS by Category: Total Volume 2018-2023
Table 60 Forecast Sales of RTDS by Category: Total Value 2018-2023
Table 61 Forecast Sales of RTDS by Category: % Total Volume Growth 2018-2023
Table 62 Forecast Sales of RTDS by Category: % Total Value Growth 2018-2023
Headlines
Prospects
Single Malt Scotch Whisky Continues To Grow
Strong Cocktail Culture Continues To Drive Growth
Competitive Landscape
Pernod Ricard Continues To Lead Sales of Spirits
Craft Gin Enjoys Higher Growth
Category Background
Vodka, Gin, Other Blended Scotch Whisky, Dark Rum and White Rum Price Band Methodology
Summary 3 Benchmark Brands 2018
Category Data
Table 63 Sales of Spirits by Category: Total Volume 2013-2018
Table 64 Sales of Spirits by Category: Total Value 2013-2018
Table 65 Sales of Spirits by Category: % Total Volume Growth 2013-2018
Table 66 Sales of Spirits by Category: % Total Value Growth 2013-2018
Table 67 Sales of Spirits by Off-trade vs On-trade: Volume 2013-2018
Table 68 Sales of Spirits by Off-trade vs On-trade: Value 2013-2018
Table 69 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2013-2018
Table 70 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2013-2018
Table 71 Sales of Dark Rum by Price Platform: % Total Volume 2013-2018
Table 72 Sales of White Rum by Price Platform: % Total Volume 2013-2018
Table 73 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2013-2018
Table 74 Sales of English Gin by Price Platform: % Total Volume 2013-2018
Table 75 Sales of Vodka by Price Platform: % Total Volume 2013-2018
Table 76 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2013-2018
Table 77 GBO Company Shares of Spirits: % Total Volume 2014-2018
Table 78 NBO Company Shares of Spirits: % Total Volume 2014-2018
Table 79 LBN Brand Shares of Spirits: % Total Volume 2015-2018
Table 80 Forecast Sales of Spirits by Category: Total Volume 2018-2023
Table 81 Forecast Sales of Spirits by Category: Total Value 2018-2023
Table 82 Forecast Sales of Spirits by Category: % Total Volume Growth 2018-2023
Table 83 Forecast Sales of Spirits by Category: % Total Value Growth 2018-2023
Headlines
Prospects
Prosecco Leads the Growth of Other Sparkling Wine
On- and Off-trade Sales of Wine Are Both Important
Lifestyle Trends Increase Wine Sales
Competitive Landscape
Singapore Beverages Pte Ltd Remains at the Top of Increasingly Fragmented Wine Sales
Increasing Competition Leads To Innovative Marketing Tactics
Singaporeans Prefer Australian Wine
Category Data
Table 84 Sales of Wine by Category: Total Volume 2013-2018
Table 85 Sales of Wine by Category: Total Value 2013-2018
Table 86 Sales of Wine by Category: % Total Volume Growth 2013-2018
Table 87 Sales of Wine by Category: % Total Value Growth 2013-2018
Table 88 Sales of Wine by Off-trade vs On-trade: Volume 2013-2018
Table 89 Sales of Wine by Off-trade vs On-trade: Value 2013-2018
Table 90 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2013-2018
Table 91 Sales of Wine by Off-trade vs On-trade: % Value Growth 2013-2018
Table 92 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2013-2018
Table 93 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2013-2018
Table 94 Sales of Still White Wine by Price Segment: % Off-trade Volume 2013-2018
Table 95 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2013-2018
Table 96 GBO Company Shares of Still Light Grape Wine: % Total Volume 2014-2018
Table 97 NBO Company Shares of Still Light Grape Wine: % Total Volume 2014-2018
Table 98 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2015-2018
Table 99 GBO Company Shares of Champagne: % Total Volume 2014-2018
Table 100 NBO Company Shares of Champagne: % Total Volume 2014-2018
Table 101 LBN Brand Shares of Champagne: % Total Volume 2015-2018
Table 102 GBO Company Shares of Other Sparkling Wine: % Total Volume 2014-2018
Table 103 NBO Company Shares of Other Sparkling Wine: % Total Volume 2014-2018
Table 104 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2015-2018
Table 105 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2014-2018
Table 106 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2014-2018
Table 107 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2015-2018
Table 108 GBO Company Shares of Non-grape Wine: % Total Volume 2014-2018
Table 109 NBO Company Shares of Non-grape Wine: % Total Volume 2014-2018
Table 110 LBN Brand Shares of Non-grape Wine: % Total Volume 2015-2018
Table 111 Forecast Sales of Wine by Category: Total Volume 2018-2023
Table 112 Forecast Sales of Wine by Category: Total Value 2018-2023
Table 113 Forecast Sales of Wine by Category: % Total Volume Growth 2018-2023
Table 114 Forecast Sales of Wine by Category: % Total Value Growth 2018-2023
Note: Product cover images may vary from those shown
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