Health and Wellness in Vietnam

  • ID: 2651680
  • Report
  • Region: Vietnam
  • 84 pages
  • Euromonitor International
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Most health and wellness categories recorded positive growth over the review period due to increasing health awareness. With rising average disposable incomes, many consumers were more willing to pay extra for products which are healthy for themselves and their families. As a result of the production localisation strategies of some major companies, some categories witnessed price declines, which negatively affected value growth. Nevertheless, most categories achieved positive performances.

The Health and Wellness in Vietnam report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2012-2016, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Prime Positioning and Focus Categories by Key Functional Ingredients, Health and Wellness by Type, Health Wellness by Prime Positioning.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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HEALTH AND WELLNESS IN VIETNAM

May 2017

List of Contents and Tables:

Executive Summary
Most Categories Witness Growth
Food Safety Scandals Have Negative Impacts on Some Categories
Market Leaders Retain Their Positions
Modern Channels Become More Popular
Performance Is Set To Slow Over the Forecast Period
Key Trends and Developments
Increasing Health Issues Lead Many Consumers To Opt for Healthier Products
Food Safety Scandals Limit Growth in Some Categories
Many Hw Categories Remain Negligible
Market Data
Table 1 Sales of Health and Wellness by Type: Value 2011-2016
Table 2 Sales of Health and Wellness by Type: % Value Growth 2011-2016
Table 3 Sales of Health and Wellness by Category: Value 2011-2016
Table 4 Sales of Health and Wellness by Category: % Value Growth 2011-2016
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2011-2016
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2011-2016
Table 7 NBO Company Shares of Health and Wellness: % Value 2012-2016
Table 8 LBN Brand Shares of Health and Wellness: % Value 2013-2016
Table 9 Distribution of Health and Wellness by Format: % Value 2011-2016
Table 10 Distribution of Health and Wellness by Format and Category: % Value 2016
Table 11 Forecast Sales of Health and Wellness by Type: Value 2016-2021
Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2016-2021
Table 13 Forecast Sales of Health and Wellness by Category: Value 2016-2021
Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2016-2021
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2016-2021
Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
Appendix
National Legislation
Sources
Summary 1 Research Sources
Th Food Chain Jsc in Health and Wellness (vietnam)
Strategic Direction
Key Facts
Summary 2 TH Food Chain JSC: Key Facts
Competitive Positioning
Summary 3 TH Food Chain JSC: Competitive Position 2016
Urc Vietnam Co Ltd in Health and Wellness (vietnam)
Strategic Direction
Key Facts
Summary 4 URC Vietnam Co Ltd: Key Facts
Competitive Positioning
Summary 5 URC Vietnam Co Ltd: Competitive Position 2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 17 Sales of BFY Beverages by Category: Value 2011-2016
Table 18 Sales of BFY Beverages by Category: % Value Growth 2011-2016
Table 19 NBO Company Shares of BFY Beverages: % Value 2012-2016
Table 20 LBN Brand Shares of BFY Beverages: % Value 2013-2016
Table 21 Distribution of BFY Beverages by Format: % Value 2011-2016
Table 22 Forecast Sales of BFY Beverages by Category: Value 2016-2021
Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 24 Sales of BFY Packaged Food by Category: Value 2011-2016
Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2011-2016
Table 26 NBO Company Shares of BFY Packaged Food: % Value 2012-2016
Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2013-2016
Table 28 Distribution of BFY Packaged Food by Format: % Value 2011-2016
Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2016-2021
Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 31 Sales of Fortified/Functional Beverages by Category: Value 2011-2016
Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2011-2016
Table 33 NBO Company Shares of Fortified/Functional Beverages: % Value 2012-2016
Table 34 LBN Brand Shares of Fortified/Functional Beverages: % Value 2013-2016
Table 35 Distribution of Fortified/Functional Beverages by Format: % Value 2011-2016
Table 36 Forecast Sales of Fortified/Functional Beverages by Category: Value 2016-2021
Table 37 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 38 Sales of Fortified/Functional Packaged Food by Category: Value 2011-2016
Table 39 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2011-2016
Table 40 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2011-2016
Table 41 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2011-2016
Table 42 Key Functional Ingredients in Fortified/Functional Flavoured Milk Drinks: % Value 2011-2016
Table 43 Key Functional Ingredients in Fortified/Functional Milk: % Value 2011-2016
Table 44 Sales of Fortified/Functional Dairy-based Yoghurt by Standard Fat vs Reduced Fat: % Value 2011-2016
Table 45 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2012-2016
Table 46 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2013-2016
Table 47 Distribution of Fortified/Functional Packaged Food by Format: % Value 2011-2016
Table 48 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2016-2021
Table 49 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 50 Sales of Free From by Category: Value 2011-2016
Table 51 Sales of Free From by Category: % Value Growth 2011-2016
Table 52 NBO Company Shares of Free From: % Value 2012-2016
Table 53 LBN Brand Shares of Free From: % Value 2013-2016
Table 54 Distribution of Free From by Format: % Value 2011-2016
Table 55 Forecast Sales of Free From by Category: Value 2016-2021
Table 56 Forecast Sales of Free From by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 57 Sales of NH Beverages by Category: Value 2011-2016
Table 58 Sales of NH Beverages by Category: % Value Growth 2011-2016
Table 59 NBO Company Shares of NH Beverages: % Value 2012-2016
Table 60 LBN Brand Shares of NH Beverages: % Value 2013-2016
Table 61 Distribution of NH Beverages by Format: % Value 2011-2016
Table 62 Forecast Sales of NH Beverages by Category: Value 2016-2021
Table 63 Forecast Sales of NH Beverages by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 64 Sales of NH Packaged Food by Category: Value 2011-2016
Table 65 Sales of NH Packaged Food by Category: % Value Growth 2011-2016
Table 66 NBO Company Shares of NH Packaged Food: % Value 2012-2016
Table 67 LBN Brand Shares of NH Packaged Food: % Value 2013-2016
Table 68 Distribution of NH Packaged Food by Format: % Value 2011-2016
Table 69 Forecast Sales of NH Packaged Food by Category: Value 2016-2021
Table 70 Forecast Sales of NH Packaged Food by Category: % Value Growth 2016-2021
Headlines
Trends
Headlines
Trends
Competitive Landscape
Prospects
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