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Home and Garden in Canada

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    Report

  • 50 Pages
  • May 2025
  • Region: Canada
  • Euromonitor International
  • ID: 2666745
Sales of home and garden increased in 2024, supported by shifting consumer habits, improved macroeconomic conditions, and retailer-led innovations. With the Canadian housing market showing signs of stabilisation, consumers felt more confident investing in their homes. While high interest rates previously limited discretionary spending, lower borrowing costs in 2024 encouraged renovation and redecoration projects.

The Home and Garden in Canada report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2029 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home and Garden market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Home and garden in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • What next for home and garden?
MARKET DATA
  • Table 1 Sales of Home and Garden by Category: Value 2019-2024
  • Table 2 Sales of Home and Garden by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Home and Garden: % Value 2020-2024
  • Table 4 LBN Brand Shares of Home and Garden: % Value 2021-2024
  • Table 5 Penetration of Private Label in Home and Garden by Category: % Value 2019-2024
  • Table 6 Distribution of Home and Garden by Format: % Value 2019-2024
  • Table 7 Distribution of Home and Garden by Format and Category: % Value 2024
  • Table 8 Forecast Sales of Home and Garden by Category: Value 2024-2029
  • Table 9 Forecast Sales of Home and Garden by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
GARDENING IN CANADAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Warmer season spurs demand for gardening and horticulture extending harvesting windows
  • Brands continue to focus on sustainable solutions to cater to eco-conscious consumers
  • Home improvement and gardening stores dominate, benefitting from seasonal sales
PROSPECTS AND OPPORTUNITIES
  • Brands focus on heat-resilient plants to cater for water-stressed landscapes
  • Brands to invest in digital platforms further supported by personalised offers
  • Technological advancements such as electrification of tools to shape gardening
CATEGORY DATA
  • Table 10 Sales of Gardening by Category: Value 2019-2024
  • Table 11 Sales of Gardening by Category: % Value Growth 2019-2024
  • Table 12 NBO Company Shares of Gardening: % Value 2020-2024
  • Table 13 LBN Brand Shares of Gardening: % Value 2021-2024
  • Table 14 Distribution of Gardening by Format: % Value 2019-2024
  • Table 15 Forecast Sales of Gardening by Category: Value 2024-2029
  • Table 16 Forecast Sales of Gardening by Category: % Value Growth 2024-2029
HOME FURNISHINGS IN CANADAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Increase in rental housing supported the sales for home furnishings
  • Brands focused on lowering prices to boost sales amid economic headwinds
  • Service enhancements remained a key driver amid lower footfall
PROSPECTS AND OPPORTUNITIES
  • Consumers to cautiously spend on home furnishings amid economic headwinds
  • E-commerce channels to gain share due to rising demand for convenience
  • Brands leverage IoT to meet demand for smart and modular pieces
CATEGORY DATA
  • Table 17 Sales of Home Furnishings by Category: Value 2019-2024
  • Table 18 Sales of Home Furnishings by Category: % Value Growth 2019-2024
  • Table 19 NBO Company Shares of Home Furnishings: % Value 2020-2024
  • Table 20 LBN Brand Shares of Home Furnishings: % Value 2021-2024
  • Table 21 LBN Brand Shares of Light Sources: % Value 2021-2024
  • Table 22 Distribution of Home Furnishings by Format: % Value 2019-2024
  • Table 23 Forecast Sales of Home Furnishings by Category: Value 2024-2029
  • Table 24 Forecast Sales of Home Furnishings by Category: % Value Growth 2024-2029
HOME IMPROVEMENT IN CANADAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Renovations and DIY trends propel the sales of home improvement
  • Behr Process Corp retains leadership through strategic partnerships despite seasonal setbacks
  • Home improvement and gardening stores lead as Canadians seek one-stop renovation hubs
PROSPECTS AND OPPORTUNITIES
  • Improving financing conditions to boost renovation spending
  • Eco-friendly materials and energy-efficiency to shape consumer demand
  • Technological integrations to drive personalised and efficient home upgrades
CATEGORY DATA
  • Table 25 Sales of Home Improvement by Category: Value 2019-2024
  • Table 26 Sales of Home Improvement by Category: % Value Growth 2019-2024
  • Table 27 NBO Company Shares of Home Improvement: % Value 2020-2024
  • Table 28 LBN Brand Shares of Home Improvement: % Value 2021-2024
  • Table 29 Distribution of Home Improvement by Format: % Value 2019-2024
  • Table 30 Forecast Sales of Home Improvement by Category: Value 2024-2029
  • Table 31 Forecast Sales of Home Improvement by Category: % Value Growth 2024-2029
HOMEWARES IN CANADAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Increased interest in home cooking bolstered demand for homewares
  • Atlantic Promotions Inc was the leading company within homewares in 2024
  • Non-grocery retailers were the leading distribution channel within homewares in 2024
PROSPECTS AND OPPORTUNITIES
  • Health and budget considerations to shape cookware and kitchenware demand
  • Plant-based cooking to shape demand for specialised kitchen tools
  • Click-and-collect and next-day delivery to support e-commerce growth in homewares
CATEGORY DATA
  • Table 32 Sales of Homewares by Category: Value 2019-2024
  • Table 33 Sales of Homewares by Category: % Value Growth 2019-2024
  • Table 34 Sales of Homewares by Material: % Value 2019-2024
  • Table 35 NBO Company Shares of Homewares: % Value 2020-2024
  • Table 36 LBN Brand Shares of Homewares: % Value 2021-2024
  • Table 37 Distribution of Homewares by Format: % Value 2019-2024
  • Table 38 Forecast Sales of Homewares by Category: Value 2024-2029
  • Table 39 Forecast Sales of Homewares by Category: % Value Growth 2024-2029