The Colombian economy began to recover in the second half of 2021. GDP growth is expected to reach over 6% by the end of 2022, fuelled by fiscal stimulus in 2021, increased oil prices and a boost in apparel exports, which grew by 25.6% in the first quarter of 2022. Even though the economy showed notable signs of recovery, consumers experienced a significant price increase transversally across all industries with historic inflation (10.84%) and a high devaluation rate.
The Apparel and Footwear in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Apparel and Footwear in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Apparel and Footwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
APPAREL AND FOOTWEAR IN COLOMBIAEXECUTIVE SUMMARY
- Apparel and footwear in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for apparel and footwear?
- Table 1 Sales of Apparel and Footwear by Category: Volume 2017-2022
- Table 2 Sales of Apparel and Footwear by Category: Value 2017-2022
- Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
- Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
- Table 5 NBO Company Shares of Apparel and Footwear: % Value 2018-2022
- Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2019-2022
- Table 7 Distribution of Apparel and Footwear by Format: % Value 2017-2022
- Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2022
- Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2022-2027
- Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2022-2027
- Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2022-2027
- Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2022-2027
SOURCES
- Summary 1 Research Sources
KEY DATA FINDINGS
2022 DEVELOPMENTS
- The resumption in normal society boosts sales of womenswear although economic pressures act as a drag on recovery
- Working from home trend heightens demand for comfortable leisurewear
- Return to in-store shopping stimulates promotions via retail e-commerce
- The forecast for the Colombian economy plays a significant role in the performance of womenswear
- Employee training and skill development remain top priorities for businesses over the forecast period
- Sustainability and circular economy continue to gain momentum
- Table 13 Sales of Womenswear by Category: Volume 2017-2022
- Table 14 Sales of Womenswear by Category: Value 2017-2022
- Table 15 Sales of Womenswear by Category: % Volume Growth 2017-2022
- Table 16 Sales of Womenswear by Category: % Value Growth 2017-2022
- Table 17 NBO Company Shares of Womenswear: % Value 2018-2022
- Table 18 LBN Brand Shares of Womenswear: % Value 2019-2022
- Table 19 NBO Company Shares of Women's Nightwear: % Value 2018-2022
- Table 20 LBN Brand Shares of Women's Nightwear: % Value 2019-2022
- Table 21 NBO Company Shares of Women's Outerwear: % Value 2018-2022
- Table 22 LBN Brand Shares of Women's Outerwear: % Value 2019-2022
- Table 23 NBO Company Shares of Women’s Swimwear: % Value 2018-2022
- Table 24 LBN Brand Shares of Women’s Swimwear: % Value 2019-2022
- Table 25 NBO Company Shares of Women's Underwear: % Value 2018-2022
- Table 26 LBN Brand Shares of Women's Underwear: % Value 2019-2022
- Table 27 Forecast Sales of Womenswear by Category: Volume 2022-2027
- Table 28 Forecast Sales of Womenswear by Category: Value 2022-2027
- Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2022-2027
- Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- While all menswear product categories achieve recovery, essential and comfortable menswear perform better in 2022
- Sustainability credentials increasingly prevalent and important
- Sportswear brands gain share as consumers appreciate more casual looks and are more strongly focused on their fitness
- Lingering economic concerns limit rebound in menswear in 2022
- Versatile business models continue to gain relevance due to price sensitivity
- Sustainability and new technology are key to securing growth
- Table 31 Sales of Menswear by Category: Volume 2017-2022
- Table 32 Sales of Menswear by Category: Value 2017-2022
- Table 33 Sales of Menswear by Category: % Volume Growth 2017-2022
- Table 34 Sales of Menswear by Category: % Value Growth 2017-2022
- Table 35 NBO Company Shares of Menswear: % Value 2018-2022
- Table 36 LBN Brand Shares of Menswear: % Value 2019-2022
- Table 37 NBO Company Shares of Men’s Nightwear: % Value 2018-2022
- Table 38 LBN Brand Shares of Men’s Nightwear: % Value 2019-2022
- Table 39 NBO Company Shares of Men’s Outerwear: % Value 2018-2022
- Table 40 LBN Brand Shares of Men’s Outerwear: % Value 2019-2022
- Table 41 NBO Company Shares of Men’s Swimwear: % Value 2018-2022
- Table 42 LBN Brand Shares of Men’s Swimwear: % Value 2019-2022
- Table 43 NBO Company Shares of Men’s Underwear: % Value 2018-2022
- Table 44 LBN Brand Shares of Men’s Underwear: % Value 2019-2022
- Table 45 Forecast Sales of Menswear by Category: Volume 2022-2027
- Table 46 Forecast Sales of Menswear by Category: Value 2022-2027
- Table 47 Forecast Sales of Menswear by Category: % Volume Growth 2022-2027
- Table 48 Forecast Sales of Menswear by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- The reopening of schools supports a return to growth of childrenswear
- Childrenswear, populated by local players, benefits from stable prices while department stores and private label challenge mainstream brands
- Parents rely on retail e-commerce as a form of window shopping
- Resale marketplaces grow in popularity over the forecast period
- Competitive landscape remains significantly segmented
- Childrenswear embraces inclusivity trend witnessed in adult categories
- Table 49 Sales of Childrenswear by Category: Volume 2017-2022
- Table 50 Sales of Childrenswear by Category: Value 2017-2022
- Table 51 Sales of Childrenswear by Category: % Volume Growth 2017-2022
- Table 52 Sales of Childrenswear by Category: % Value Growth 2017-2022
- Table 53 NBO Company Shares of Childrenswear: % Value 2018-2022
- Table 54 LBN Brand Shares of Childrenswear: % Value 2019-2022
- Table 55 Forecast Sales of Childrenswear by Category: Volume 2022-2027
- Table 56 Forecast Sales of Childrenswear by Category: Value 2022-2027
- Table 57 Forecast Sales of Childrenswear by Category: % Volume Growth 2022-2027
- Table 58 Forecast Sales of Childrenswear by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Demand for sportswear remains strong
- Nike remains on top due to design, function and ethics
- Despite challenges posed by the pandemic aftershock, sportswear attracts further investment
- Retail e-commerce sees further growth in sportswear
- Informal market and contraband continue to grow
- New product development and innovation key to retaining consumer interest
- Table 116 Sales of Sportswear by Category: Value 2017-2022
- Table 117 Sales of Sportswear by Category: % Value Growth 2017-2022
- Table 118 NBO Company Shares of Sportswear: % Value 2018-2022
- Table 119 LBN Brand Shares of Sportswear: % Value 2019-2022
- Table 120 Distribution of Sportswear by Format: % Value 2017-2022
- Table 121 Forecast Sales of Sportswear by Category: Value 2022-2027
- Table 122 Forecast Sales of Sportswear by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Jeans sees strong growth due to its versatility in 2022
- Both the industry’s and consumer focus is increasingly on sustainability
- Despite a variety of global headwinds, the denim sector continues to do well
- New business models boost interest in the category
- Sustainable positioning with accessible prices help brands stand out from the crowd
- Support for local brands during the forecast period
- Table 59 Sales of Jeans by Category: Volume 2017-2022
- Table 60 Sales of Jeans by Category: Value 2017-2022
- Table 61 Sales of Jeans by Category: % Volume Growth 2017-2022
- Table 62 Sales of Jeans by Category: % Value Growth 2017-2022
- Table 63 Sales of Men’s Jeans by Category: Volume 2017-2022
- Table 64 Sales of Men’s Jeans by Category: Value 2017-2022
- Table 65 Sales of Men’s Jeans by Category: % Volume Growth 2017-2022
- Table 66 Sales of Men’s Jeans by Category: % Value Growth 2017-2022
- Table 67 Sales of Women’s Jeans by Category: Volume 2017-2022
- Table 68 Sales of Women’s Jeans by Category: Value 2017-2022
- Table 69 Sales of Women’s Jeans by Category: % Volume Growth 2017-2022
- Table 70 Sales of Women’s Jeans by Category: % Value Growth 2017-2022
- Table 71 NBO Company Shares of Jeans: % Value 2018-2022
- Table 72 LBN Brand Shares of Jeans: % Value 2019-2022
- Table 73 Forecast Sales of Jeans by Category: Volume 2022-2027
- Table 74 Forecast Sales of Jeans by Category: Value 2022-2027
- Table 75 Forecast Sales of Jeans by Category: % Volume Growth 2022-2027
- Table 76 Forecast Sales of Jeans by Category: % Value Growth 2022-2027
- Table 77 Forecast Sales of Men’s Jeans by Category: Volume 2022-2027
- Table 78 Forecast Sales of Men’s Jeans by Category: Value 2022-2027
- Table 79 Forecast Sales of Men’s Jeans by Category: % Volume Growth 2022-2027
- Table 80 Forecast Sales of Men’s Jeans by Category: % Value Growth 2022-2027
- Table 81 Forecast Sales of Women’s Jeans by Category: Volume 2022-2027
- Table 82 Forecast Sales of Women’s Jeans by Category: Value 2022-2027
- Table 83 Forecast Sales of Women’s Jeans by Category: % Volume Growth 2022-2027
- Table 84 Forecast Sales of Women’s Jeans by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Sheer hosiery sales fail to make a full recovery due to lost wearing occasions as casual styles increasingly characterise fashion
- Bright colours and prints epitomise the hosiery category in 2022
- Industry players look for new ways to attract sales and extend their customer base
- Informal retailing poses a threat to forecast period sales
- Functional sheer hosiery benefits from further innovation
- Non-sheer hosiery remains by far the largest category in hosiery over the forecast period
- Table 85 Sales of Hosiery by Category: Volume 2017-2022
- Table 86 Sales of Hosiery by Category: Value 2017-2022
- Table 87 Sales of Hosiery by Category: % Volume Growth 2017-2022
- Table 88 Sales of Hosiery by Category: % Value Growth 2017-2022
- Table 89 NBO Company Shares of Hosiery: % Value 2018-2022
- Table 90 LBN Brand Shares of Hosiery: % Value 2019-2022
- Table 91 Forecast Sales of Hosiery by Category: Volume 2022-2027
- Table 92 Forecast Sales of Hosiery by Category: Value 2022-2027
- Table 93 Forecast Sales of Hosiery by Category: % Volume Growth 2022-2027
- Table 94 Forecast Sales of Hosiery by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Younger generations and new fashion are more inclined towards comfort
- The removal of face mask restrictions reduce demand for personal protection
- Some accessories such as hats/caps influenced by the weather as the category overall remains niche and lacking in innovation
- “Out the box” designs extend the usage of ties
- More outdoor lifestyles stimulate sales of gloves and hats/caps
- General inflation exerts pressure on unit prices
- Table 95 Sales of Apparel Accessories by Category: Volume 2017-2022
- Table 96 Sales of Apparel Accessories by Category: Value 2017-2022
- Table 97 Sales of Apparel Accessories by Category: % Volume Growth 2017-2022
- Table 98 Sales of Apparel Accessories by Category: % Value Growth 2017-2022
- Table 99 NBO Company Shares of Apparel Accessories: % Value 2018-2022
- Table 100 LBN Brand Shares of Apparel Accessories: % Value 2019-2022
- Table 101 Forecast Sales of Apparel Accessories by Category: Volume 2022-2027
- Table 102 Forecast Sales of Apparel Accessories by Category: Value 2022-2027
- Table 103 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2022-2027
- Table 104 Forecast Sales of Apparel Accessories by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Strong growth for footwear as demand continues to be inspired by casual looks
- Distribution strategies target both retail e-commerce and store-based channels
- Start-ups seeking independence capitalise on the sneaker and casual trend with many also focusing on sustainability
- Subdued economy continues limiting sales in 2023
- Social engagement as a driver of brand awareness
- Greater segmentation of the competitive landscape and store-based expansion for the forecast period
- Table 105 Sales of Footwear by Category: Volume 2017-2022
- Table 106 Sales of Footwear by Category: Value 2017-2022
- Table 107 Sales of Footwear by Category: % Volume Growth 2017-2022
- Table 108 Sales of Footwear by Category: % Value Growth 2017-2022
- Table 109 NBO Company Shares of Footwear: % Value 2018-2022
- Table 110 LBN Brand Shares of Footwear: % Value 2019-2022
- Table 111 Distribution of Footwear by Format: % Value 2017-2022
- Table 112 Forecast Sales of Footwear by Category: Volume 2022-2027
- Table 113 Forecast Sales of Footwear by Category: Value 2022-2027
- Table 114 Forecast Sales of Footwear by Category: % Volume Growth 2022-2027
- Table 115 Forecast Sales of Footwear by Category: % Value Growth 2022-2027
