Consumer Lifestyles in Turkey

  • ID: 296519
  • Report
  • Region: Turkey
  • 38 pages
  • Euromonitor International
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Recent political and economic uncertainty have dampened disposable income growth as well as consumer spending, which declined between 2015 and 2016. Regardless, the county’s dynamic cohort of younger consumers is expected to fuel spending growth in coming years, helped by greater access to consumer credit. Security concerns are keeping many consumers away from high-traffic shopping venues but boosting online shopping. Rising electricity prices are putting pressure on household budgets.

The Consumer Lifestyles in Turkey report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Lifestyles market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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CONSUMER LIFESTYLES IN TURKEY

List of Contents and Tables:
  • Lifestyles in Turkey
  • Chart 1 Consumer Lifestyles in 2017
  • Top Five Consumer Trends
  • Consumers Hesitant To Spend in Midst of Security Concerns
  • Consumers Increasingly Shop Online As Internet Penetration Expands
  • Growing Demand for Packaged Food Driven by Young, Busy Consumers
  • Growing Health-consciousness Changing Consumers' Habits
  • New Products and Services Reflect Islamic Beliefs
  • Consumer Segmentation
  • Babies and Infants
  • Chart 2 Number of Babies and Infants (Aged 0-2) and Average Age at Childbirth
  • Kids
  • Chart 3 Number of Kids (Aged 3-8)
  • Tweens
  • Chart 4 Number of Tweens (Aged 9-12)
  • Teens
  • Chart 5 Number of Teens (Aged 13-17)
  • Young Adults
  • Chart 6 Number and Priorities of Young Adults (Aged 18-29)
  • Middle Youth
  • Chart 7 Number and Priorities of Middle Youth (Aged 30-44)
  • Mid-lifers
  • Chart 8 Number, Priorities and Preferences of Mid-Lifers (Aged 45-59)
  • Later-lifers
  • Chart 9 Number, Priorities and Preferences of Later-Lifers (Aged 60+)
  • House and Home
  • the Home Space
  • Chart 10 Overview of Households
  • Chart 11 Households by Type, Occupants and Pet Ownership
  • Running Costs
  • Chart 12 Household Costs and Housing-related Spending Intentions
  • Spending and Saving
  • Attitudes Towards Spending
  • Chart 13 Discretionary Item or Service Spending Intentions: 2017-2018
  • Attitudes Towards Savings
  • Chart 14 Overview of Spending and Savings
  • Shopping
  • Main Household Shop
  • Chart 15 Shopping Habits, Attitudes and Influencers
  • Shopping for Big-ticket Items and Personal Goods
  • Shopping Online
  • Chart 16 Internet Retail Shopping and Motivations for Shopping Online vs In-store
  • Eating and Drinking
  • Eating Habits
  • Chart 17 Consumer Spending, Preferences, Preparation, and Consumption of Food and Non-Alcoholic Drinks
  • Drinking Habits
  • Chart 18 Consumer Spending on Alcohol and Consumption Outside the Home
  • Grooming and Appearance
  • Investing in Yourself: Female Personal Grooming and Hygiene
  • Chart 19 Consumer Expenditure By Men and Women and Daily Time Spent on Grooming Activities by Women
  • Investing in Yourself: Male Personal Grooming and Hygiene
  • Chart 20 Daily Time Spent on Grooming Activities by Men: 2016
  • Style Icons and Celebrity Influences
  • Chart 21 Social Media and Celebrity Influences
  • Healthy and Ethical Living
  • Attitudes To Health and Wellbeing
  • Chart 22 Health-related Spending, Activities and Concerns, Including Obese and Overweight Population
  • Ethical Living
  • Chart 23 Eco-Attitudes and Willingness to Pay for Environmentally-friendly Product Features
  • Sport and Fitness
  • Chart 24 Frequency of Exercise Activities and Bicycle Ownership
  • Leisure and Recreation
  • Leisure Time
  • Chart 25 Leisure Time and Life Stress Concerns
  • Chart 26 Digital Internet Access and Common Activities
  • Chart 27 Daily Social Activities on Computer vs. Mobile Phone: 2017
  • Vacations
  • Chart 28 Holiday Time and Domestic and International Trips
  • Opportunities for Celebrations and Gift-giving
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