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Apparel and Footwear in South Africa

  • ID: 2985230
  • Report
  • Region: Africa, South Africa
  • 74 pages
  • Euromonitor International
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South Africa’s economy remained under a cloud in 2018 with high unemployment and only slow growth in GDP. With disposable income shrinking and the cost of living rising many consumers restricted their non-essential spending. This continued to have a negative impact on apparel and footwear in South Africa with the industry seeing a decline in retail volume terms.

The Apparel and Footwear in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Apparel and Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Apparel and Footwear in South Africa

List of Contents and Tables
Executive Summary
Weak Economy A Drain on Apparel and Footwear Sales
Fast Fashion Continues To Make Headway
Local Players Maintain Lead With Value Proposition
Merger Offers Hope for Strong Growth in Internet Retailing
Small Improvement Predicted As Retailers Focus on Online Sales
Market Data
Table 1 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 2 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 7 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Parents Switch To Value Brands in Face of Struggling Economy
Aspirational Brands Still Popular Among Parents
Digital Landscape Helps Stimulate Interest in Childrenswear
Competitive Landscape
Local Players Retain Lead
Fast Fashion Gains Ground in Childrenswear
Unbranded Clothing Proving Increasingly Popular Among Cash-strapped Consumers
Category Data
Table 13 Sales of Childrenswear by Category: Volume 2013-2018
Table 14 Sales of Childrenswear by Category: Value 2013-2018
Table 15 Sales of Childrenswear by Category: % Volume Growth 2013-2018
Table 16 Sales of Childrenswear by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Childrenswear: % Value 2014-2018
Table 18 LBN Brand Shares of Childrenswear: % Value 2015-2018
Table 19 Forecast Sales of Childrenswear by Category: Volume 2018-2023
Table 20 Forecast Sales of Childrenswear by Category: Value 2018-2023
Table 21 Forecast Sales of Childrenswear by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Childrenswear by Category: % Value Growth 2018-2023
Headlines
Prospects
Value Retailers Focus on Affordability and Choice To Drive Sales
Mix and Match Attitude Prevails
Aspirational Consumers Choose Luxury Apparel Accessories
Competitive Landscape
Ackermans Sees Dynamic Growth With Affordable Product Range
Sportswear Brands Benefit From Athleisure Trend
Local Players Lead But Face Growing Competition
Category Data
Table 23 Sales of Apparel Accessories by Category: Volume 2013-2018
Table 24 Sales of Apparel Accessories by Category: Value 2013-2018
Table 25 Sales of Apparel Accessories by Category: % Volume Growth 2013-2018
Table 26 Sales of Apparel Accessories by Category: % Value Growth 2013-2018
Table 27 NBO Company Shares of Apparel Accessories: % Value 2014-2018
Table 28 LBN Brand Shares of Apparel Accessories: % Value 2015-2018
Table 29 Forecast Sales of Apparel Accessories by Category: Volume 2018-2023
Table 30 Forecast Sales of Apparel Accessories by Category: Value 2018-2023
Table 31 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2018-2023
Table 32 Forecast Sales of Apparel Accessories by Category: % Value Growth 2018-2023
Headlines
Prospects
Heavy Discounts and Promotional Campaigns To Increase Sales
Value Brands Perform Well While Credit and Lay-by Purchases Increase
International Brands Remain Popular
Competitive Landscape
Tough Economy Negatively Impacts Local Brands
Edcon Seeks Support As Sales Struggle
Fast Fashion Flourishes in Menswear
Category Data
Table 33 Sales of Menswear by Category: Volume 2013-2018
Table 34 Sales of Menswear by Category: Value 2013-2018
Table 35 Sales of Menswear by Category: % Volume Growth 2013-2018
Table 36 Sales of Menswear by Category: % Value Growth 2013-2018
Table 37 NBO Company Shares of Menswear: % Value 2014-2018
Table 38 LBN Brand Shares of Menswear: % Value 2015-2018
Table 39 NBO Company Shares of Men's Nightwear: % Value 2014-2018
Table 40 LBN Brand Shares of Men's Nightwear: % Value 2015-2018
Table 41 NBO Company Shares of Men's Outerwear: % Value 2014-2018
Table 42 LBN Brand Shares of Men's Outerwear: % Value 2015-2018
Table 43 NBO Company Shares of Men's Swimwear: % Value 2014-2018
Table 44 LBN Brand Shares of Men's Swimwear: % Value 2015-2018
Table 45 NBO Company Shares of Men's Underwear: % Value 2014-2018
Table 46 LBN Brand Shares of Men's Underwear: % Value 2015-2018
Table 47 Forecast Sales of Menswear by Category: Volume 2018-2023
Table 48 Forecast Sales of Menswear by Category: Value 2018-2023
Table 49 Forecast Sales of Menswear by Category: % Volume Growth 2018-2023
Table 50 Forecast Sales of Menswear by Category: % Value Growth 2018-2023
Headlines
Prospects
Price Promotions Proving Popular
Major Retailers Invest in Ecommerce
Consumers Look for Value in Weak Economy
Competitive Landscape
Truworths' Struggles Continue Despite Retaining the Lead
Fast Fashion Retailers Perform Well
Foschini Group Launches New E-commerce Platform
Category Data
Table 51 Sales of Womenswear by Category: Volume 2013-2018
Table 52 Sales of Womenswear by Category: Value 2013-2018
Table 53 Sales of Womenswear by Category: % Volume Growth 2013-2018
Table 54 Sales of Womenswear by Category: % Value Growth 2013-2018
Table 55 NBO Company Shares of Womenswear: % Value 2014-2018
Table 56 LBN Brand Shares of Womenswear: % Value 2015-2018
Table 57 NBO Company Shares of Women's Nightwear: % Value 2014-2018
Table 58 LBN Brand Shares of Women's Nightwear: % Value 2015-2018
Table 59 NBO Company Shares of Women's Outerwear: % Value 2014-2018
Table 60 LBN Brand Shares of Women's Outerwear: % Value 2015-2018
Table 61 NBO Company Shares of Women's Swimwear: % Value 2014-2018
Table 62 LBN Brand Shares of Women's Swimwear: % Value 2015-2018
Table 63 NBO Company Shares of Women's Underwear: % Value 2014-2018
Table 64 LBN Brand Shares of Women's Underwear: % Value 2015-2018
Table 65 Forecast Sales of Womenswear by Category: Volume 2018-2023
Table 66 Forecast Sales of Womenswear by Category: Value 2018-2023
Table 67 Forecast Sales of Womenswear by Category: % Volume Growth 2018-2023
Table 68 Forecast Sales of Womenswear by Category: % Value Growth 2018-2023
Headlines
Prospects
Wider Product Variety at Different Price Points, Offering More Choice To the Consumer
Jeans for Every Occasion
Consumers Trade Down in Face of Economic Hardship
Competitive Landscape
Players Within Economy Jeans See Strong Growth
Fast Fashion Retailers Perform Well in Standard Jeans
Foschini Sees Solid Performance
Category Data
Table 69 Sales of Jeans by Category: Volume 2013-2018
Table 70 Sales of Jeans by Category: Value 2013-2018
Table 71 Sales of Jeans by Category: % Volume Growth 2013-2018
Table 72 Sales of Jeans by Category: % Value Growth 2013-2018
Table 73 Sales of Men's Jeans by Category: Volume 2013-2018
Table 74 Sales of Men's Jeans by Category: Value 2013-2018
Table 75 Sales of Men's Jeans by Category: % Volume Growth 2013-2018
Table 76 Sales of Men's Jeans by Category: % Value Growth 2013-2018
Table 77 Sales of Women's Jeans by Category: Volume 2013-2018
Table 78 Sales of Women's Jeans by Category: Value 2013-2018
Table 79 Sales of Women's Jeans by Category: % Volume Growth 2013-2018
Table 80 Sales of Women's Jeans by Category: % Value Growth 2013-2018
Table 81 NBO Company Shares of Jeans: % Value 2014-2018
Table 82 LBN Brand Shares of Jeans: % Value 2015-2018
Table 83 Forecast Sales of Jeans by Category: Volume 2018-2023
Table 84 Forecast Sales of Jeans by Category: Value 2018-2023
Table 85 Forecast Sales of Jeans by Category: % Volume Growth 2018-2023
Table 86 Forecast Sales of Jeans by Category: % Value Growth 2018-2023
Table 87 Forecast Sales of Men's Jeans by Category: Volume 2018-2023
Table 88 Forecast Sales of Men's Jeans by Category: Value 2018-2023
Table 89 Forecast Sales of Men's Jeans by Category: % Volume Growth 2018-2023
Table 90 Forecast Sales of Men's Jeans by Category: % Value Growth 2018-2023
Table 91 Forecast Sales of Women's Jeans by Category: Volume 2018-2023
Table 92 Forecast Sales of Women's Jeans by Category: Value 2018-2023
Table 93 Forecast Sales of Women's Jeans by Category: % Volume Growth 2018-2023
Table 94 Forecast Sales of Women's Jeans by Category: % Value Growth 2018-2023
Headlines
Prospects
Changing Fashions, the Weather and Back-to-school Shopping Key To Sales
Value Important
Improved Performance Predicted for the Forecast Period
Competitive Landscape
Local Players Lead the Way
Fast Fashion Players Likely To Increase Their Share Over the Forecast Period
Players Specialising in Socks Carving Out A Small Niche
Category Data
Table 95 Sales of Hosiery by Category: Volume 2013-2018
Table 96 Sales of Hosiery by Category: Value 2013-2018
Table 97 Sales of Hosiery by Category: % Volume Growth 2013-2018
Table 98 Sales of Hosiery by Category: % Value Growth 2013-2018
Table 99 NBO Company Shares of Hosiery: % Value 2014-2018
Table 100 LBN Brand Shares of Hosiery: % Value 2015-2018
Table 101 Forecast Sales of Hosiery by Category: Volume 2018-2023
Table 102 Forecast Sales of Hosiery by Category: Value 2018-2023
Table 103 Forecast Sales of Hosiery by Category: % Volume Growth 2018-2023
Table 104 Forecast Sales of Hosiery by Category: % Value Growth 2018-2023
Headlines
Prospects
Year Round Price Promotions Driving Volume Growth
Internet Retailing Sees Dynamic Growth
Spending on Children's Footwear on the Rise
Competitive Landscape
Sportswear Brands Retain Lead Despite Challenges
H&m Sees Dynamic Growth
Consumers Look for the Best Value
Category Data
Table 105 Sales of Footwear by Category: Volume 2013-2018
Table 106 Sales of Footwear by Category: Value 2013-2018
Table 107 Sales of Footwear by Category: % Volume Growth 2013-2018
Table 108 Sales of Footwear by Category: % Value Growth 2013-2018
Table 109 NBO Company Shares of Footwear: % Value 2014-2018
Table 110 LBN Brand Shares of Footwear: % Value 2015-2018
Table 111 Distribution of Footwear by Format: % Value 2013-2018
Table 112 Forecast Sales of Footwear by Category: Volume 2018-2023
Table 113 Forecast Sales of Footwear by Category: Value 2018-2023
Table 114 Forecast Sales of Footwear by Category: % Volume Growth 2018-2023
Table 115 Forecast Sales of Footwear by Category: % Value Growth 2018-2023
Headlines
Prospects
Athleirsure Trend and Active Lifestyles Driving Demand for Sportswear
the Rise of Private Label and Cheap Unbranded Chinese Imports Making Sportswear More Accessible To A Wider Consumer Base
Aspirational and Younger Consumers Drive Demand for International Branded Items
Competitive Landscape
Nike and Adidas Retain Lead Despite Limited Growth
Mr Price Sport Wins Favour With Affordable Range of Sportswear
Local Brands Appear Offering Fashionable Sportswear
Category Data
Table 116 Sales of Sportswear by Category: Value 2013-2018
Table 117 Sales of Sportswear by Category: % Value Growth 2013-2018
Table 118 NBO Company Shares of Sportswear: % Value 2014-2018
Table 119 LBN Brand Shares of Sportswear: % Value 2015-2018
Table 120 Distribution of Sportswear by Format: % Value 2013-2018
Table 121 Forecast Sales of Sportswear by Category: Value 2018-2023
Table 122 Forecast Sales of Sportswear by Category: % Value Growth 2018-2023
Note: Product cover images may vary from those shown
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