Beer in Morocco

Retail volume sales of beer in Morocco registered dynamic growth due to several factors. Amid economic pressures in Morocco, beer remained a popular go-to beverage due to its affordability compared to wine and spirits. Morocco’s thriving tourism industry has continued to boost on-trade sales in 2024, with foreign tourists returning in the aftermath of the pandemic. Domestic brands like La Speciale Flag continue to dominate as they have a favourable price advantage and enjoy widespread familiarit...

This Beer in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why Buy this Report?

• Get a detailed picture of the Beer market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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