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Fragrances in Hong Kong, China

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    Report

  • 28 Pages
  • April 2021
  • Region: China, Hong Kong
  • Euromonitor International
  • ID: 310689
Fragrances was one of the worst hit categories by the COVID-19 crisis in 2020. This was due to a decline in sales to both international and domestic consumers as a result of the necessary restrictions implemented to curb the spread of COVID-19 in Hong Kong. Travel restrictions meant to a massive drop in retail tourism in 2020, as many tourists come from mainland China to purchase cheaper products.

The publisher's Fragrances in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data from 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage:

Mass Fragrances, Premium Fragrances.

Data coverage:

Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fragrances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
  • 2020 IMPACT
  • Fragrances suffers heavy losses to due lack of social events and drop in tourism
  • Fragrances begins recovery in second half of 2020 as customers crave soothing scents
  • E-commerce sales boom as retailers increase their online offerings

RECOVERY AND OPPORTUNITIES
  • Fragrances are on the up, boosted by self-care and wellbeing trends
  • Personalisation trend to boost unisex fragrances
  • Premium fragrances to build back faster and better as players invest in new concepts

CATEGORY DATA
  • Table 1 Sales of Fragrances by Category: Value 2015-2020
  • Table 2 Sales of Fragrances by Category: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Fragrances: % Value 2016-2020
  • Table 4 LBN Brand Shares of Fragrances: % Value 2017-2020
  • Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2017-2020
  • Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2017-2020
  • Table 7 Forecast Sales of Fragrances by Category: Value 2020-2025
  • Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2020-2025
  • CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
  • CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

BEAUTY AND PERSONAL CARE IN HONG KONG, CHINA
EXECUTIVE SUMMARY
  • COVID-19 impact on beauty and personal care
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for beauty and personal care?

MARKET DATA
  • Table 9 Sales of Beauty and Personal Care by Category: Value 2015-2020
  • Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
  • Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
  • Table 15 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
  • Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
  • Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
  • Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENT