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Sun Care in Ireland

  • ID: 313080
  • Report
  • Region: Europe, Ireland
  • 18 Pages
  • Euromonitor International
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Sun care sales are predicted to see modest growth over the forecast period. Whilst the weather in Ireland was fine and dry for the summer of 2018, this is something that is rare with the Irish climate, which is normally a cool, wet climate. Many meteorological experts predict that climate change will be a factor in extreme weather in the future so it is possible that there could be extreme sunny weather in Ireland again. However, it is difficult to predict when and for how long it will occur.

The Sun Care in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sun Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Sun Care in Ireland

List of Contents and Tables
Headlines
Prospects
Sun Care Sales Set To Grow, But Rate of Growth Will Be Weather Dependent
Demand for More Ethical and Environmentally Friendly Products and Packaging
Continued Demand Expected for Domestic Self-tanning Brands
Competitive Landscape
L'oréal's Sales Boosted by the Better Irish Summer in 2018
Domestic Brands Maintain A Strong Presence Within Self-tanning
Social Media Remains An Important Marketing Tool for Players
Category Data
Table 1 Sales of Sun Care by Category: Value 2013-2018
Table 2 Sales of Sun Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Sun Care: % Value 2014-2018
Table 4 LBN Brand Shares of Sun Care: % Value 2015-2018
Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2015-2018
Table 6 Forecast Sales of Sun Care by Category: Value 2018-2023
Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2018-2023
Executive Summary
Premium Sales Driving Overall Beauty and Personal Care Sales Growth in 2018
An Increase in the Number of Domestic Brands Growing Their Sales
L'oréal (uk) Leads A Relatively Fragmented Market
Innovation Is the Key Driver of Beauty and Personal Care Sales
An Uncertain Future for Players Pending the Outcome of Brexit
Market Data
Table 8 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
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Strong global brands driving market through innovation and advertising
The Irish market for cosmetics and toiletries is clearly dominated and hence driven by multinational organisations that all operate subsidiary offices in the country, whether purely sales and marketing or manufacturing also. The main players are Procter & Gamble, Lever Fabergé Ireland Ltd., a subsidiary of Unilever, the L’Oréal Groupe, Colgate Palmolive and Beiersdorf Ireland, all of which enjoy dominant or highly placed shares in virtually every sector of C&T. The competition from the small number of Irish operators is minimal in many key areas; although in the past certain Irish companies benefited from specialising in particular brands and trading on their Irishness, competitive pricing is becoming increasingly evident as the highest priority for consumers. With pricing readjustments and the ability to react quickly to market changes, several smaller indigenous players, such as Irish Breeze, managed to hold market share year on year.
Note: Product cover images may vary from those shown
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