Dietary Supplements in Romania

  • ID: 316856
  • Report
  • Region: Europe, Romania
  • 21 Pages
  • Euromonitor International
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Strong sales growth is expected to be seen in dietary supplements over the forecast period. Among the main reasons for this are high healthcare costs and the increased emphasis on preventative healthcare, which are encouraging consumers to spend more on dietary supplements in order to support good health and avoid the onset of illness.

The Dietary Supplements in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Dietary Supplements market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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DIETARY SUPPLEMENTS IN ROMANIA

List of Contents and Tables
Headlines
Prospects
Further Positive Growth on the Cards for Dietary Supplements
Combination Dietary Supplements Set To Remain the Leading Category
Positioning Likely To Become More Important for Dietary Supplements Marketing
Competitive Landscape
Terapia Ranbaxy Remains the Leading Name in Dietary Supplements
Congestion at the Top of the Rankings
Innovation and New Product Development Likely To Be the Keys To Success
Category Data
Table 1 Sales of Dietary Supplements by Category: Value 2013-2018
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
Table 3 Sales of Dietary Supplements by Positioning: % Value 2013-2018
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
Table 5 NBO Company Shares of Dietary Supplements: % Value 2014-2018
Table 6 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
Table 7 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
Table 8 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Executive Summary
Consumer Health Continues To Develop As Positive Influences Spur Growth
Consistent Performance and Strong Growth Indications of A Healthy Industry
Strong Local Companies Compete With Regional Players and Major Multinationals
Chemists/pharmacies Remains Dominant in Consumer Health Distribution
Further Positive Growth Expected, With Paediatric Consumer Health To Lead the Way
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018
Market Data
Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format: % Value 2013-2018
Table 17 Distribution of Consumer Health by Format and Category: % Value 2018
Table 18 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 1 Research Sources
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