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Dietary Supplements in Ukraine

  • ID: 316861
  • Report
  • October 2019
  • Region: Ukraine
  • 23 Pages
  • Euromonitor International
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In 2019, dietary supplements continued to see healthy growth in Ukraine. Consumers were attracted by the widening product assortment available, as manufacturers continued to reregister products such as probiotics as dietary supplements instead of OTC products. In Ukraine, it is faster and much less costly to register medicines as dietary supplements rather than OTC medicines, even though overall consumer trust in OTC medicines is higher than in dietary supplements.

The author's Dietary Supplements in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Dietary Supplements market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Dietary Supplements in Ukraine

List of Contents and Tables
Headlines
Prospects
Dietary Supplements Maintains Growth Through Widening Assortment
A Gradual Move To Prevention Rather Than Cure in the Forecast Period
As They Are Taken With Antibiotics, Probiotic Supplements Are Most Popular
Competitive Landscape
Dietary Supplements Remains Fragmented, Led by Multinationals
Direct Selling Is A Successful Distribution Channel in Dietary Supplements
Brand Advertising Important To Raise Consumer Awareness
Category Data
Table 1 Sales of Dietary Supplements by Category: Value 2014-2019
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2014-2019
Table 3 Sales of Dietary Supplements by Positioning: % Value 2014-2019
Table 4 NBO Company Shares of Dietary Supplements: % Value 2015-2019
Table 5 LBN Brand Shares of Dietary Supplements: % Value 2016-2019
Table 6 Forecast Sales of Dietary Supplements by Category: Value 2019-2024
Table 7 Forecast Sales of Dietary Supplements by Category: % Value Growth 2019-2024
Executive Summary
Economic Recovery Plays A Key Role, With Rising Incomes Boosting Sales
Strong Self-medication Trend Despite Growing Concerns
Consumer Health Is A Battlefield for Big Players, Both International and Local
Chemists/pharmacies Still Dominates, But Sees A Constant Share Decline
Despite Challenges, Strong Growth Expected, Boosted by Preventative Medication
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 9 Life Expectancy at Birth 2014-2019
Market Data
Table 10 Sales of Consumer Health by Category: Value 2014-2019
Table 11 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 12 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 13 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches 2018-2019
Definitions
Sources
Summary 2 Research Sources
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