Sports drinks in Indonesia experienced slow off-trade volume growth in 2025, impacted by weakened purchasing power, high prices, and growing health awareness regarding sugar content. Low market penetration persisted due to limited brands and consumer misconceptions about benefits. Pocari Sweat dominated in 2025 through comprehensive penetration and events, while Isoplus showed dynamic growth via tactical pricing.
This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2030 illustrate how the market is set to change.
Product coverage: Reduced Sugar Sports Drinks, Regular Sports Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2030 illustrate how the market is set to change.
Product coverage: Reduced Sugar Sports Drinks, Regular Sports Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sports Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
KEY DATA FINDINGSCOUNTRY REPORTS DISCLAIMERSOFT DRINKS IN INDONESIAKEY DATA FINDINGSCOUNTRY REPORTS DISCLAIMER
2025 DEVELOPMENTS
INDUSTRY PERFORMANCE
WHAT’S NEXT?
COMPETITIVE LANDSCAPE
CHANNELS
CATEGORY DATA
EXECUTIVE SUMMARY
INDUSTRY PERFORMANCE
WHAT’S NEXT?
COMPETITIVE LANDSCAPE
CHANNELS
MARKET DATA
APPENDIX
SOURCES
