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Womenswear in Singapore

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    Report

  • 22 Pages
  • February 2026
  • Region: Singapore
  • Euromonitor International
  • ID: 3334563
Despite an economic slowdown, sales in the womenswear market reached SGD2.2 billion, driven by sustainability and digital innovation. CAGR growth of 4% will result in value sales of SGD2.7 billion by 2030, driven by value-conscious spending and a shift towards sustainable fashion. Competition remains fierce between global brands and local players as both compete with eco-friendly practices and digital engagement.

This Womenswear in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Womenswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Sustainability and digital innovation drive market expansion
  • CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
  • Consumers demand variety, innovation and sustainable options
  • AI fitting technology reduces returns and boosts eco-friendly habits
  • CHART 2 Clothly AI Try-On Enhancing User Experience and Reducing Returns
  • Expansion of circular fashion platforms supports demand for resale items
  • CHART 3 Refash Collaborates with Leading Brands to Encourage Conscious Fashion
WHAT’S NEXT?
  • Ethical preferences reshape brand strategies and transparent sourcing models
  • Tech innovation boosts women’s swimwear volume and shopping experience
COMPETITIVE LANDSCAPE
  • Strategic innovation helps leading brands maintain their share
  • CHART 4 Chanel Maintains Lead with Premium Offerings for Brand-loyal Consumers
  • Emerging local brands cater to evolving consumer fashion tastes
  • CHART 5 Analyst Insight
CHANNELS
  • Strategic partnerships with major brands validate circular retail channels
  • Concept stores redefine retail through curated immersive shopping experiences
  • Engaging campaigns and flexibility drive online retail expansion
PRODUCTS
  • The Curve Cult champions inclusive sizing and sustainable materials
COUNTRY REPORTS
  • CHART 6 Key Trends 2025
  • CHART 7 Zalora Expands Pre-Loved Fashion in 2025 With Second-hand Luxury Section
  • CHART 8 Uniqlo Touchpoint Store at Velocity Offers Online-to-Offline Shopping Experience
  • CHART 9 Analyst Insight
  • CHART 10 Zalora’s AI Chatbot Transforms Singapore E-Commerce with Personalised Support
  • CHART 11 Real GDP Growth and Inflation 2020-2030
  • CHART 12 PEST Analysis in Singapore 2025
  • CHART 13 Key Insights on Consumers in Singapore 2025
  • CHART 14 Consumer Landscape in Singapore 2025
APPAREL AND FOOTWEAR IN SINGAPORE
EXECUTIVE SUMMARY
  • Rising incomes and circular fashion drive market resilience
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Rising incomes and AI innovation fuel market resilience
  • E-commerce and sustainability innovations fuel footwear growth
  • Circular fashion takes centre stage, driven by resale, rental, and sustainable practices
WHAT’S NEXT?
  • Sustainability becomes a core consumer expectation
  • Technology reshapes the market with AI and virtual try-ons
  • Polarisation seen as premium and value segments outpace the mid-market, driven by resale, luxury, and e-commerce trends
COMPETITIVE LANDSCAPE
  • Uniqlo maintains leadership through affordability and versatile product offerings
  • Rock Daisy launches natural fibre workwear for professionals
  • Pop-ups and limited editions strengthen emerging brands competitive landscape
CHANNELS
  • Specialty stores supported by immersive in-store experiences and omnichannel strategies
  • E-commerce growth driven by convenience, social media, and exclusive offerings
  • Zalora and Thryft capture eco-conscious consumers through authenticated resale
ECONOMIC CONTEXTCONSUMER CONTEXTCOUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources