+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
New

Processed Fruit and Vegetables in Hungary

  • PDF Icon

    Report

  • 24 Pages
  • November 2025
  • Region: Hungary
  • Euromonitor International
  • ID: 3519980
Value growth of processed fruits and vegetables in Hungary increased in 2025, supported by rising demand for frozen options. Consumers perceive these items as convenient, affordable, and nutritionally reliable, thanks to advancements in freezing technologies. Consequently, frozen processed vegetables performed well, with brands like Bonduelle promoting its versatility and health benefits.

This report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Processed Fruit and Vegetables market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Frozen processed fruit and vegetables drive growth as shelf stable options decline
INDUSTRY PERFORMANCE
  • Frozen products surge as shelf stable fruits decline in processed fruit and vegetables
  • Frozen fruits and vegetables lead growth amid convenience and health trends in Hungary
WHAT’S NEXT?
  • Frozen vegetables is set to drive steady growth as shelf-stable fruits face stagnation
  • Innovation is set to focus on low-sugar and minimally processed fruits and vegetables
  • Sustainability is expected to gain momentum as consumers demand eco-conscious options
COMPETITIVE LANDSCAPE
  • Lidl expands its lead through the strength of its private label ranges
  • Findus France SAS records strong growth, driven by it performance in frozen vegetables
CHANNELS
  • Discounters strengthens its leadership through a wide assortment and affordable price points
  • Retail e-commerce emerges as the fastest-growing channel despite structural limitations in 2025
CATEGORY DATA
  • Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
  • Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
  • Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
  • Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
  • Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
  • Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
  • Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
  • Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
  • Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
  • Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
  • Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERSTAPLE FOODS IN HUNGARY
EXECUTIVE SUMMARY
  • Price pressure and changing consumer habits influence staple foods in 2025
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Stagnant sales of staple foods amid macroeconomic pressures in 2025
  • Demographic shifts and health trends shape the consumption of staple foods
  • Convenience and sustainability impact the performance of staple foods in Hungary
WHAT’S NEXT?
  • Rising unit prices and changing consumer habits are set to drive value growth in staple foods
  • Health focused, functional products are expected to gain traction in Hungary
  • The integration of digital and physical channels is set to shape the future of staple foods
COMPETITIVE LANDSCAPE
  • Pick Szeged Zrt strengths its lead through strong sales of processed meat and seafood
  • Nádudvari Élelmiszer Kft drives dynamism as private label quality rises in staple foods
CHANNELS
  • Discounters strengths its lead through a broad assortments and appealing price points
  • Retail e-commerce and hybrid stores drive dynamic growth in Hungary’s staple foods
MARKET DATA
  • Table 13 Sales of Staple Foods by Category: Volume 2020-2025
  • Table 14 Sales of Staple Foods by Category: Value 2020-2025
  • Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
  • Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
  • Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
  • Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
  • Table 19 Penetration of Private Label by Category: % Value 2020-2025
  • Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
  • Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
  • Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
  • Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
  • Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources