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Traditional and Connected Watches in Germany

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    Report

  • 28 Pages
  • March 2024
  • Region: Germany
  • Euromonitor International
  • ID: 354822
In 2023, analogue quartz watches took a prominent position in Germany’s market, seamlessly integrating traditional craftsmanship with technological advances. These timepieces blend classic aesthetics with up-to-date design elements, particularly evident in models with touch-enabled minimalist dials. Amidst economic challenges, such as high inflation, these watches are emblematic of affordable luxury.

The Traditional and Connected Watchesin Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Connected Watches, Traditional Watches.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Traditional and Connected Watches market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

TRADITIONAL AND CONNECTED WATCHES IN GERMANYKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Resurgence and evolution in quartz watches
  • Digital expansion of the pre-owned market
  • Balance of tradition and technology
PROSPECTS AND OPPORTUNITIES
  • Generational shift in preferences towards connectivity
  • Sustainable innovations take centre stage
  • Quartz watches - blending the best of both worlds
CATEGORY DATA
  • Table 1 Sales of Traditional and Connected Watches by Category: Volume 2018-2023
  • Table 2 Sales of Traditional and Connected Watches by Category: Value 2018-2023
  • Table 3 Sales of Traditional and Connected Watches by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Traditional and Connected Watches by Category: % Value Growth 2018-2023
  • Table 5 Sales of Traditional Watches by Category: Volume 2018-2023
  • Table 6 Sales of Traditional Watches by Category: Value 2018-2023
  • Table 7 Sales of Traditional Watches by Category: % Volume Growth 2018-2023
  • Table 8 Sales of Traditional Watches by Category: % Value Growth 2018-2023
  • Table 9 Sales of Traditional Watches by Price Band: Volume 2018-2023
  • Table 10 Sales of Traditional Watches by Price Band: Value 2018-2023
  • Table 11 Sales of Traditional Watches by Price Band: % Volume Growth 2018-2023
  • Table 12 Sales of Traditional Watches by Price Band: % Value Growth 2018-2023
  • Table 13 Sales of Connected Watches by Category: Volume 2018-2023
  • Table 14 Sales of Connected Watches by Category: Value 2018-2023
  • Table 15 Sales of Connected Watches by Category: % Volume Growth 2018-2023
  • Table 16 Sales of Connected Watches by Category: % Value Growth 2018-2023
  • Table 17 NBO Company Shares of Traditional Watches: % Value 2019-2023
  • Table 18 LBN Brand Shares of Traditional Watches: % Value 2020-2023
  • Table 19 NBO Company Shares of Connected Watches: % Value 2019-2023
  • Table 20 LBN Brand Shares of Connected Watches: % Value 2020-2023
  • Table 21 Distribution of Traditional Watches by Format: % Value 2018-2023
  • Table 22 Distribution of Connected Watches by Format: % Value 2018-2023
  • Table 23 Forecast Sales of Traditional and Connected Watches by Category: Volume 2023-2028
  • Table 24 Forecast Sales of Traditional and Connected Watches by Category: Value 2023-2028
  • Table 25 Forecast Sales of Traditional and Connected Watches by Category: % Volume Growth 2023-2028
  • Table 26 Forecast Sales of Traditional and Connected Watches by Category: % Value Growth 2023-2028
  • Table 27 Forecast Sales of Traditional Watches by Category: Volume 2023-2028
  • Table 28 Forecast Sales of Traditional Watches by Category: Value 2023-2028
  • Table 29 Forecast Sales of Traditional Watches by Category: % Volume Growth 2023-2028
  • Table 30 Forecast Sales of Traditional Watches by Category: % Value Growth 2023-2028
  • Table 31 Forecast Sales of Connected Watches by Category: Volume 2023-2028
  • Table 32 Forecast Sales of Connected Watches by Category: Value 2023-2028
  • Table 33 Forecast Sales of Connected Watches by Category: % Volume Growth 2023-2028
  • Table 34 Forecast Sales of Connected Watches by Category: % Value Growth 2023-2028
PERSONAL ACCESSORIES IN GERMANY
EXECUTIVE SUMMARY
  • Personal accessories in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for personal accessories?
MARKET DATA
  • Table 35 Sales of Personal Accessories by Category: Volume 2018-2023
  • Table 36 Sales of Personal Accessories by Category: Value 2018-2023
  • Table 37 Sales of Personal Accessories by Category: % Volume Growth 2018-2023
  • Table 38 Sales of Personal Accessories by Category: % Value Growth 2018-2023
  • Table 39 NBO Company Shares of Personal Accessories: % Value 2019-2023
  • Table 40 LBN Brand Shares of Personal Accessories: % Value 2020-2023
  • Table 41 Distribution of Personal Accessories by Format: % Value 2018-2023
  • Table 42 Forecast Sales of Personal Accessories by Category: Volume 2023-2028
  • Table 43 Forecast Sales of Personal Accessories by Category: Value 2023-2028
  • Table 44 Forecast Sales of Personal Accessories by Category: % Volume Growth 2023-2028
  • Table 45 Forecast Sales of Personal Accessories by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources