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Butter and Spreads in Romania

  • ID: 3625837
  • Report
  • September 2021
  • Region: Romania
  • 20 Pages
  • Euromonitor International
The strong growth that was registered in butter and spreads during 2020 as a direct result of the COVID-19 pandemic gave way to a far more moderate performance during 2021. Indeed, volume sales declined as the category faced slightly lower demand. The main reason for the spike seen in retail sales of butter and spreads during 2020 was the requirement for consumers to spend much more of their time at home, which made it far more likely that they would be preparing their own meals and snacks.

This 'Butter and Spreads in Romania' report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2022 directly informs the analyst's forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Butter and Spreads market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

The analyst has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.
Note: Product cover images may vary from those shown

KEY DATA FINDINGS
2021 DEVELOPMENTS
  • A more moderate sales performance as consumers begin to dine out once again
  • Butter’s essential status likely to support further growth and development
  • Margarine and spreads benefits from low prices and relatively good value for money
PROSPECTS AND OPPORTUNITIES
  • Impending legislation relating to trans-fatty acids set to influence butter and spreads
  • Negative focus on hydrogenated fats likely to put pressure on sales of margarine
  • Butter set to remain popular as healthier types of butter come to the fore
CATEGORY DATA
  • Table 1 Sales of Butter and Spreads by Category: Volume 2016-2021
  • Table 2 Sales of Butter and Spreads by Category: Value 2016-2021
  • Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2016-2021
  • Table 4 Sales of Butter and Spreads by Category: % Value Growth 2016-2021
  • Table 5 NBO Company Shares of Butter and Spreads: % Value 2017-2021
  • Table 6 LBN Brand Shares of Butter and Spreads: % Value 2018-2021
  • Table 7 Distribution of Butter and Spreads by Format: % Value 2016-2021
  • Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2021-2026
  • Table 9 Forecast Sales of Butter and Spreads by Category: Value 2021-2026
  • Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2021-2026
  • Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2021-2026
DAIRY PRODUCTS AND ALTERNATIVES IN ROMANIA
EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2021: The big picture
  • Key trends in 2021
  • Competitive landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 12 Sales of Dairy Products and Alternatives by Category: Value 2016-2021
  • Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2016-2021
  • Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2017-2021
  • Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2018-2021
  • Table 16 Penetration of Private Label by Category: % Value 2016-2021
  • Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2016-2021
  • Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2021-2026
  • Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2021-2026
SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown