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Pet Care in South Africa

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    Report

  • 50 Pages
  • May 2023
  • Region: South Africa
  • Euromonitor International
  • ID: 3743974
Pet care is set to continue to register steady current value growth in 2023, despite several challenges, such as increasing production and distribution costs, continuous rolling blackouts, and lacklustre economic growth. The pet population, which was boosted by home seclusion during the COVID-19 pandemic, is set to continue to rise, having a positive impact on demand for premium products and pet products.

The analyst's Pet Care in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product Coverage:
Pet Food, Pet Products.

Data Coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Pet Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

PET CARE IN SOUTH AFRICA
EXECUTIVE SUMMARY
  • Pet care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for pet care?
MARKET INDICATORS
  • Table 1 Pet Populations 2018-2023
MARKET DATA
  • Table 2 Sales of Pet Food by Category: Volume 2018-2023
  • Table 3 Sales of Pet Care by Category: Value 2018-2023
  • Table 4 Sales of Pet Food by Category: % Volume Growth 2018-2023
  • Table 5 Sales of Pet Care by Category: % Value Growth 2018-2023
  • Table 6 NBO Company Shares of Pet Food: % Value 2018-2022
  • Table 7 LBN Brand Shares of Pet Food: % Value 2019-2022
  • Table 8 NBO Company Shares of Dog and Cat Food: % Value 2018-2022
  • Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2019-2022
  • Table 10 Penetration of Private Label in Pet Care by Category: % Value 2018-2023
  • Table 11 Distribution of Pet Care by Format: % Value 2018-2023
  • Table 12 Distribution of Pet Care by Format and Category: % Value 2023
  • Table 13 Distribution of Dog and Cat Food by Format: % Value 2018-2023
  • Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2023
  • Table 15 Forecast Sales of Pet Food by Category: Volume 2023-2028
  • Table 16 Forecast Sales of Pet Care by Category: Value 2023-2028
  • Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2023-2028
  • Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
DOG FOOD IN SOUTH AFRICAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Loyalty programmes and price promotions win with price-sensitive consumers
  • Consolidation and innovation important to balance consumer needs and rising costs
  • Dog treats remains a key growth opportunity thanks to pet humanisation trend
PROSPECTS AND OPPORTUNITIES
  • Further volume declines likely as consumers’ disposable incomes continue falling
  • Growing demand for premium dog food, driven by millennials and gen Z
  • Optimistic outlook for treats and mixers thanks to innovation in functional treats
CATEGORY INDICATORS
  • Table 19 Dog Owning Households: % Analysis 2018-2023
  • Table 20 Dog Population 2018-2023
  • Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2018-2023
CATEGORY DATA
  • Summary 2 Dog Food by Price Band 2023
  • Table 22 Sales of Dog Food by Category: Volume 2018-2023
  • Table 23 Sales of Dog Food by Category: Value 2018-2023
  • Table 24 Sales of Dog Food by Category: % Volume Growth 2018-2023
  • Table 25 Sales of Dog Food by Category: % Value Growth 2018-2023
  • Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2018-2023
  • Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2018-2023
  • Table 28 NBO Company Shares of Dog Food: % Value 2018-2022
  • Table 29 LBN Brand Shares of Dog Food: % Value 2019-2022
  • Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2019-2022
  • Table 31 Distribution of Dog Food by Format: % Value 2018-2023
  • Table 32 Forecast Sales of Dog Food by Category: Volume 2023-2028
  • Table 33 Forecast Sales of Dog Food by Category: Value 2023-2028
  • Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2023-2028
  • Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2023-2028
CAT FOOD IN SOUTH AFRICAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Price-sensitive consumers value loyalty programmes and price promotions
  • Some consumers trade down as the cost of living continues to rise
  • Pamper launches a new range in the dynamic cat treats and mixers category
PROSPECTS AND OPPORTUNITIES
  • Innovation and consolidation important to balance consumer needs and rising costs
  • Wet cat food expected to be most dynamic category over the forecast period
  • Millennials and gen Z likely to demand premium cat food
CATEGORY INDICATORS
  • Table 36 Cat Owning Households: % Analysis 2018-2023
  • Table 37 Cat Population 2018-2023
  • Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2018-2023
CATEGORY DATA
  • Summary 3 Cat Food by Price Band 2023
  • Table 39 Sales of Cat Food by Category: Volume 2018-2023
  • Table 40 Sales of Cat Food by Category: Value 2018-2023
  • Table 41 Sales of Cat Food by Category: % Volume Growth 2018-2023
  • Table 42 Sales of Cat Food by Category: % Value Growth 2018-2023
  • Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2018-2023
  • Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2018-2023
  • Table 45 NBO Company Shares of Cat Food: % Value 2018-2022
  • Table 46 LBN Brand Shares of Cat Food: % Value 2019-2022
  • Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2019-2022
  • Table 48 Distribution of Cat Food by Format: % Value 2018-2023
  • Table 49 Forecast Sales of Cat Food by Category: Volume 2023-2028
  • Table 50 Forecast Sales of Cat Food by Category: Value 2023-2028
  • Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2023-2028
  • Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2023-2028
OTHER PET FOOD IN SOUTH AFRICAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Marltons continues to hold the leading position in an undynamic category
  • Shelf space increases in supermarkets in response to increased demand
PROSPECTS AND OPPORTUNITIES
  • Marltons set to maintain its lead, due to its strong reputation and wide portfolio
  • Switch to online sales set to drive growth in e-commerce for other pet food
CATEGORY INDICATORS
  • Table 53 Other Pet Population 2018-2023
CATEGORY DATA
  • Table 54 Sales of Other Pet Food by Category: Volume 2018-2023
  • Table 55 Sales of Other Pet Food by Category: Value 2018-2023
  • Table 56 Sales of Other Pet Food by Category: % Volume Growth 2018-2023
  • Table 57 Sales of Other Pet Food by Category: % Value Growth 2018-2023
  • Table 58 LBN Brand Shares of Bird Food: % Value 2019-2022
  • Table 59 LBN Brand Shares of Fish Food: % Value 2019-2022
  • Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2019-2022
  • Table 61 Distribution of Other Pet Food by Format: % Value 2018-2023
  • Table 62 Forecast Sales of Other Pet Food by Category: Volume 2023-2028
  • Table 63 Forecast Sales of Other Pet Food by Category: Value 2023-2028
  • Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2023-2028
  • Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2023-2028
PET PRODUCTS IN SOUTH AFRICAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Pet humanisation continues to boost sales of pet products
  • Pet healthcare expands beyond veterinary clinics and pet shops
  • Growing cat population boosts demand for cat litter
PROSPECTS AND OPPORTUNITIES
  • Pet healthcare to see innovation in dual-function products
  • Weight management through interactive toys expected to rise
  • Millennials and gen Z pet owners will stimulate demand for pet accessories
CATEGORY DATA
  • Table 66 Sales of Pet Products by Category: Value 2018-2023
  • Table 67 Sales of Pet Products by Category: % Value Growth 2018-2023
  • Table 68 Sales of Pet Healthcare by Type: % Value 2018-2023
  • Table 69 Sales of Other Pet Products by Type: % Value 2018-2023
  • Table 70 NBO Company Shares of Pet Products: % Value 2018-2022
  • Table 71 LBN Brand Shares of Pet Products: % Value 2019-2022
  • Table 72 Distribution of Pet Products by Format: % Value 2018-2023
  • Table 73 Forecast Sales of Pet Products by Category: Value 2023-2028
  • Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2023-2028