Surface Care in Latin America

  • ID: 4116389
  • Report
  • Region: Latin America
  • 36 pages
  • Euromonitor International
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Latin America is the fourth largest market worldwide and is expected to be the second fastest growing region over the forecast period 2018-2023. Despite the broad macroeconomic instabilities seen during the review period 2013-2018, which have affected surface care consumption, there are plenty of opportunities to pursue in both task-specific/-orientated or multi-purpose cleaners. The region is set to observe gains in volume and value terms as manufacturers stay abreast of changing lifestyles.

The Surface Care in Latin America global briefing offers an insight into to the size and shape of the Home Care market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within home care, analyses leading companies and brands and offers strategic analysis of major factors influencing the market - be they new product developments, packaging/ format /ingredients innovations, economic/lifestyle/environmental influences, distribution or retail pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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Surface Care in Latin America

Introduction
Regional Overview
Leading Companies and Brands
Forecast Projections
Country Snapshots
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