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Vegetables in Morocco

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    Report

  • 18 Pages
  • January 2025
  • Region: Morocco
  • Euromonitor International
  • ID: 4192156
In 2024, total volume sales of vegetables grew by 2%, impacted by rising prices. Several factors contributed to the significant price increases during the year, with drought and water shortages being the primary culprits affecting production, along with the high cost of irrigation water. Additionally, the resumption of exports to Mauritania had an impact.

The Vegetables in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2020-2024, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Cauliflowers and broccoli, Maize, Onion, Other Vegetables, Tomatoes.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Vegetables market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Prices of vegetables surge locally, challenging total volume sales in 2024
  • Tomato production in Morocco declines, impacted by weather disruptions
  • Domestic onion consumption declines due to higher prices in 2024
PROSPECTS AND OPPORTUNITIES
  • Growth is expected to benefit from a rise in healthier home cooking
  • Vegetable prices are expected to continue rising across the forecast period
  • Staple and affordable vegetables that are central to Moroccan cuisine are expected to perform well
  • Summary 1 Major Processors of Vegetables 2024
CATEGORY DATA
  • Table 1 Total Sales of Vegetables by Category: Total Volume 2019-2024
  • Table 2 Total Sales of Vegetables by Category: % Total Volume Growth 2019-2024
  • Table 3 Retail Sales of Vegetables by Category: Volume 2019-2024
  • Table 4 Retail Sales of Vegetables by Category: % Volume Growth 2019-2024
  • Table 5 Retail Sales of Vegetables by Category: Value 2019-2024
  • Table 6 Retail Sales of Vegetables by Category: % Value Growth 2019-2024
  • Table 7 Retail Sales of Vegetables by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 8 Forecast Total Sales of Vegetables by Category: Total Volume 2024-2029
  • Table 9 Forecast Total Sales of Vegetables by Category: % Total Volume Growth 2024-2029
  • Table 10 Forecast Retail Sales of Vegetables by Category: Volume 2024-2029
  • Table 11 Forecast Retail Sales of Vegetables by Category: % Volume Growth 2024-2029
  • Table 12 Forecast Retail Sales of Vegetables by Category: Value 2024-2029
  • Table 13 Forecast Retail Sales of Vegetables by Category: % Value Growth 2024-2029
FRESH FOOD IN MOROCCO
EXECUTIVE SUMMARY
  • Fresh food in 2024: The big picture
  • 2024 key trends
  • Retailing developments
  • What next for fresh food?
MARKET DATA
  • Table 14 Total Sales of Fresh Food by Category: Total Volume 2019-2024
  • Table 15 Total Sales of Fresh Food by Category: % Total Volume Growth 2019-2024
  • Table 16 Retail Sales of Fresh Food by Category: Volume 2019-2024
  • Table 17 Retail Sales of Fresh Food by Category: % Volume Growth 2019-2024
  • Table 18 Retail Sales of Fresh Food by Category: Value 2019-2024
  • Table 19 Retail Sales of Fresh Food by Category: % Value Growth 2019-2024
  • Table 20 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 21 Retail Distribution of Fresh Food by Format: % Volume 2019-2024
  • Table 22 Forecast Total Sales of Fresh Food by Category: Total Volume 2024-2029
  • Table 23 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2024-2029
  • Table 24 Forecast Retail Sales of Fresh Food by Category: Volume 2024-2029
  • Table 25 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2024-2029
  • Table 26 Forecast Retail Sales of Fresh Food by Category: Value 2024-2029
  • Table 27 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 2 Research Sources