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Fortified/Functional Beverages in Egypt

  • ID: 4240472
  • Report
  • Region: Egypt
  • 19 pages
  • Euromonitor International
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Fortified/functional beverages in Egypt is composed mostly of FF energy drinks and a much smaller category of FF sports drinks. FF energy drinks, which are particularly popular amongst younger consumers, have been present in the country far longer than FF sports drinks, have widespread availability and active marketing activity.

The Fortified/Functional Beverages in Egypt report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2014-2018, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fortified/Functional Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Fortified/functional Beverages in Egypt

List of Contents and Tables
Headlines
Prospects
Fortified/functional Beverages Comprises Mostly Ff Energy Drinks
Volume Decline in Response To Inflation
Positive Future for Fortified/functional Beverages
Competitive Landscape
Red Bull GmbH Leads
Sports Drinks' Limitations in Egypt
Category Data
Table 1 Sales of Fortified/Functional Beverages by Category: Value 2013-2018
Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Fortified/Functional Beverages: % Value 2014-2018
Table 4 LBN Brand Shares of Fortified/Functional Beverages: % Value 2015-2018
Table 5 Distribution of Fortified/Functional Beverages by Format: % Value 2013-2018
Table 6 Forecast Sales of Fortified/Functional Beverages by Category: Value 2018-2023
Table 7 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2018-2023
Executive Summary
Health Awareness Trend Threatened by Inflation
Economic Reform Programme Affecting Demand
Manufacturers Respond To Demand Decline
Distribution Channels for Healthy Products
Future Growth for Health and Wellness
Market Data
Table 8 Sales of Health and Wellness by Type: Value 2013-2018
Table 9 Sales of Health and Wellness by Type: % Value Growth 2013-2018
Table 10 Sales of Health and Wellness by Category: Value 2013-2018
Table 11 Sales of Health and Wellness by Category: % Value Growth 2013-2018
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2013-2018
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2013-2018
Table 14 NBO Company Shares of Health and Wellness: % Value 2014-2018
Table 15 LBN Brand Shares of Health and Wellness: % Value 2015-2018
Table 16 Distribution of Health and Wellness by Format: % Value 2013-2018
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2018
Table 18 Forecast Sales of Health and Wellness by Type: Value 2018-2023
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2018-2023
Table 20 Forecast Sales of Health and Wellness by Category: Value 2018-2023
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2018-2023
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2018-2023
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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