Fortified/Functional Beverages in the Netherlands

  • ID: 4240492
  • Report
  • Region: Netherlands, Holland
  • 22 pages
  • Euromonitor International
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FF energy drinks continue to dominate total fortified/functional beverages sales. In 2017, the area posted strong double digit growth, thus helping to boost overall sales. The sponsorship of Formula 1 driver Max Verstappen is a very important factor in the success of FF energy drinks, with demand for Red Bull being boosted by the immense popularity of the Dutch star.

The publisher's Fortified/Functional Beverages in Netherlands report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2013-2017, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fortified/Functional Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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FORTIFIED/FUNCTIONAL BEVERAGES IN THE NETHERLANDS

Headlines
Prospects
Growth Fuelled by Rising Demand for Ff Energy Drinks
Potential Threats To Future of Ff Energy Drinks
Ff Beverages Viewed As Unnatural
Competitive Landscape
Red Bull Nederland BV To Continue Dominating Sales
Growing Focus on Other Areas by Coca-Cola Enterprises Nederland BV
Vrumona BV Likely To See Further Loss of Sales Share

Category Data
Table 1 Sales of Fortified/Functional Beverages by Category: Value 2012-2017
Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2012-2017
Table 3 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2012-2017
Table 4 Key Functional Ingredients in Fortified/Functional Non-Cola Carbonates: % Value 2012-2017
Table 5 Key Functional Ingredients in Fortified/Functional 100% Juice: % Value 2012-2017
Table 6 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2012-2017
Table 7 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2012-2017
Table 8 NBO Company Shares of Fortified/Functional Beverages: % Value 2013-2017
Table 9 LBN Brand Shares of Fortified/Functional Beverages: % Value 2014-2017
Table 10 Distribution of Fortified/Functional Beverages by Format: % Value 2012-2017
Table 11 Forecast Sales of Fortified/Functional Beverages by Category: Value 2017-2022
Table 12 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2017-2022
Executive Summary
Health and Wellness Trend Remains Strong
It's Only Natural
Powerhouses Remain Strong in Health and Wellness
Supermarkets Remains Dominant Distribution Channel
Long Term Healthy Living Trend

Market Data
Table 13 Sales of Health and Wellness by Type: Value 2012-2017
Table 14 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 15 Sales of Health and Wellness by Category: Value 2012-2017
Table 16 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 17 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 18 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 19 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 20 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 21 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 22 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 23 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 24 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 25 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 26 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 27 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 28 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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