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Better For You Packaged Food in Canada

  • ID: 4240511
  • Report
  • February 2020
  • Region: Canada
  • 23 pages
  • Euromonitor International
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The shift in the consumer perception of BFY packaged food continued in Canada in 2019. The biggest category, BFY reduced fat packaged food, suffered ongoing gradual decline in 2019, while BFY reduced salt food and BFY reduced sugar packaged food, in particular, continued to grow positively. While less fat is for many Canadians an important consideration in a healthy diet, it does not feature as strongly as eating more fruit and vegetables or lowering their intake of sugar and salt.

The Better For You Packaged Food in Canada report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2015-2019, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences.

Product coverage: BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Better For You Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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List Of Contents And Tables
  • Headlines
  • Prospects
  • The Consumer Perception Of Healthier Eating Impacts The Performance Of Bfy Categories Differently
  • Government Aims To Encourage Healthy Eating In Canada Through Regulation And Guidance
  • Reduced Sugar Ice Cream Sees Explosive Growth Amid Consumer Demand For Healthy Indulgence
  • Competitive Landscape
  • Kraft Heinz And Saputo Continue To Lead With Greater Focus On Reduced Fat Dairy
  • The Performance Of Reduced Sugar Ice Cream Brands Remains Strong As Halo Top And Coolway Expand Their Distribution And Varieties
  • Coca-Cola Invests In Canada With Fairlife
  • Category Data
  • Table 1 Sales Of Bfy Packaged Food By Category: Value 2014-2019
  • Table 2 Sales Of Bfy Packaged Food By Category: % Value Growth 2014-2019
  • Table 3 Nbo Company Shares Of Bfy Packaged Food: % Value 2015-2019
  • Table 4 Lbn Brand Shares Of Bfy Packaged Food: % Value 2016-2019
  • Table 5 Distribution Of Bfy Packaged Food By Format: % Value 2014-2019
  • Table 6 Forecast Sales Of Bfy Packaged Food By Category: Value 2019-2024
  • Table 7 Forecast Sales Of Bfy Packaged Food By Category: % Value Growth 2019-2024
  • Executive Summary
  • Consumers Are Looking For Offerings That Are As Natural As Possible
  • Sales Of Organic Food And Beverages Are Flourishing
  • Health Claims On Packaging Proliferate
  • Consumers Gaining Better Access To Health And Wellness Products As Distribution Widens
  • Continued Growth Expected For Health And Wellness Products
  • Market Data
  • Table 8 Sales Of Health And Wellness By Type: Value 2014-2019
  • Table 9 Sales Of Health And Wellness By Type: % Value Growth 2014-2019
  • Table 10 Sales Of Health And Wellness By Category: Value 2014-2019
  • Table 11 Sales Of Health And Wellness By Category: % Value Growth 2014-2019
  • Table 12 Sales Of Health And Wellness By Prime Positioning: Value 2014-2019
  • Table 13 Sales Of Health And Wellness By Prime Positioning: % Value Growth 2014-2019
  • Table 14 Nbo Company Shares Of Health And Wellness: % Value 2015-2019
  • Table 15 Lbn Brand Shares Of Health And Wellness: % Value 2016-2019
  • Table 16 Distribution Of Health And Wellness By Format: % Value 2014-2019
  • Table 17 Distribution Of Health And Wellness By Format And Category: % Value 2019
  • Table 18 Forecast Sales Of Health And Wellness By Type: Value 2019-2024
  • Table 19 Forecast Sales Of Health And Wellness By Type: % Value Growth 2019-2024
  • Table 20 Forecast Sales Of Health And Wellness By Category: Value 2019-2024
  • Table 21 Forecast Sales Of Health And Wellness By Category: % Value Growth 2019-2024
  • Table 22 Forecast Sales Of Health And Wellness By Prime Positioning: Value 2019-2024
  • Table 23 Forecast Sales Of Health And Wellness By Prime Positioning: % Value Growth 2019-2024
  • Sources
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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