Fortified/Functional Beverages in Belgium

  • ID: 4240598
  • Report
  • Region: Belgium
  • 21 pages
  • Euromonitor International
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FF energy drinks will remain the biggest part of fortified/functional beverages. Energy drinks is one of the few soft drinks categories that grew in 2017. FF energy drinks are more popular among the young generation, but the development of new flavours is attracting new consumers, as the taste has often been a major barrier to widening the consumer base. Also, flavoured energy drinks are somehow perceived as healthier than regular energy drinks.

The Fortified/Functional Beverages in Belgium report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2013-2017, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fortified/Functional Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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FORTIFIED/FUNCTIONAL BEVERAGES IN BELGIUM

List of Contents and Tables

Headlines
Prospects
Energy Drinks Will Continue To Grow
Sports Drinks Is Under Pressure
Smaller Categories Are Growing
Competitive Landscape
Leading Player Loses Share
Scepticism
Category Data
Table 1 Sales of Fortified/Functional Beverages by Category: Value 2012-2017
Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2012-2017
Table 3 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2012-2017
Table 4 Key Functional Ingredients in Fortified/Functional 100% Juice: % Value 2012-2017
Table 5 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2012-2017
Table 6 Key Functional Ingredients in Fortified/Functional RTD Tea: % Value 2012-2017
Table 7 NBO Company Shares of Fortified/Functional Beverages: % Value 2013-2017
Table 8 LBN Brand Shares of Fortified/Functional Beverages: % Value 2014-2017
Table 9 Distribution of Fortified/Functional Beverages by Format: % Value 2012-2017
Table 10 Forecast Sales of Fortified/Functional Beverages by Category: Value 2017-2022
Table 11 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2017-2022
Executive Summary
Good Overall Performance
"naturalness"
Fragmentation of the Competition
Greater Distribution
Bright Future
Market Data
Table 12 Sales of Health and Wellness by Type: Value 2012-2017
Table 13 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 14 Sales of Health and Wellness by Category: Value 2012-2017
Table 15 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 16 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 17 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 18 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 19 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 20 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 21 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 22 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 23 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 24 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 25 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 26 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 27 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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