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Naturally Healthy Beverages in Austria

  • ID: 4240608
  • Report
  • Region: Austria
  • 24 pages
  • Euromonitor International
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Naturally healthy beverages off-trade sales increased only modestly in 2018 due to the maturity of both bottled water and juice, which continue to lead sales. Another mature area is fruit/herbal tea, which also has limited growth prospects. As a consequence, growth within naturally healthy beverages is expected to be limited over the forecast period.

The Naturally Healthy Beverages in Austria report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2014-2018, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: NH Hot Drinks, NH Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Naturally Healthy Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Naturally Healthy Beverages in Austria

List of Contents and Tables
Headlines
Prospects
Restrained Growth Due To Maturity of Bottled Water and Juice
Still Mineral Water Slowly Growing in Popularity
Superfruits Rapidly Growing in Popularity
Competitive Landscape
Bottled Water Specialist Vöslauer Mineralwasser Continues To Lead Sales
Rauch Fruchtsäfte Remains Principal Challenger To Bottled Water Specialists
Innocent Alps Outperforming Other Major Manufacturers
Category Data
Table 1 Sales of NH Beverages by Category: Value 2013-2018
Table 2 Sales of NH Beverages by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of NH Beverages: % Value 2014-2018
Table 4 LBN Brand Shares of NH Beverages: % Value 2015-2018
Table 5 Distribution of NH Beverages by Format: % Value 2013-2018
Table 6 Forecast Sales of NH Beverages by Category: Value 2018-2023
Table 7 Forecast Sales of NH Beverages by Category: % Value Growth 2018-2023
Executive Summary
Health and Wellness Sales Continue To Grow Strongly
Focus on Ingredient Quality and Sugar Reduction
Private Label Leads Highly Fragmented Health and Wellness Sales
Modern Grocery Retailers Remains Preferred Distribution Channel
Demand for Health and Wellness Expected To Keep Rising
Market Data
Table 8 Sales of Health and Wellness by Type: Value 2013-2018
Table 9 Sales of Health and Wellness by Type: % Value Growth 2013-2018
Table 10 Sales of Health and Wellness by Category: Value 2013-2018
Table 11 Sales of Health and Wellness by Category: % Value Growth 2013-2018
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2013-2018
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2013-2018
Table 14 NBO Company Shares of Health and Wellness: % Value 2014-2018
Table 15 LBN Brand Shares of Health and Wellness: % Value 2015-2018
Table 16 Distribution of Health and Wellness by Format: % Value 2013-2018
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2018
Table 18 Forecast Sales of Health and Wellness by Type: Value 2018-2023
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2018-2023
Table 20 Forecast Sales of Health and Wellness by Category: Value 2018-2023
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2018-2023
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2018-2023
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
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