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Better For You Beverages in the United Arab Emirates

  • ID: 4255184
  • Report
  • March 2020
  • Region: United Arab Emirates
  • 22 pages
  • Euromonitor International
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After exceptionally strong growth for BFY beverages in 2018, the category saw a negligible retail current value decline in 2019. Nevertheless, growth is expected to resume in the forecast period. The excise tax on carbonates and energy drinks is expected to reduce the production of sugary beverages, and will ensure companies concentrate on formulating beverages that are better for consumers’ health.

The Better For You Beverages in United Arab Emirates report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2015-2019, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Better For You (BFY).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Better For You Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Better For You Beverages in the United Arab Emirates

List of Contents and Tables

HEADLINES

PROSPECTS
  • Younger demographic, labelling and Expo 2020 set to drive growth
  • Growing popularity of reduced sugar beverages to reduce calorie intake
  • Consumer awareness on the rise
COMPETITIVE LANDSCAPE
  • Pepsi-Cola International maintains its lead despite falling sales
  • Consumers prefer brands to private label due to innovation
  • Consumers engage in planned indulgence
CATEGORY DATA
  • Table 1 Sales of BFY Beverages by Category: Value 2014-2019
  • Table 2 Sales of BFY Beverages by Category: % Value Growth 2014-2019
  • Table 3 NBO Company Shares of BFY Beverages: % Value 2015-2019
  • Table 4 LBN Brand Shares of BFY Beverages: % Value 2016-2019
  • Table 5 Distribution of BFY Beverages by Format: % Value 2014-2019
  • Table 6 Forecast Sales of BFY Beverages by Category: Value 2019-2024
  • Table 7 Forecast Sales of BFY Beverages by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
  • Growth hampered by decline of HW beverages
  • Government responds to the high obesity rate with taxes and awareness-raising
  • Competitive environment remains highly fragmented
  • Consumers appreciate wider product availability via modern grocery retailers
  • Positive progress expected for health and wellness
MARKET DATA
  • Table 8 Sales of Health and Wellness by Type: Value 2014-2019
  • Table 9 Sales of Health and Wellness by Type: % Value Growth 2014-2019
  • Table 10 Sales of Health and Wellness by Category: Value 2014-2019
  • Table 11 Sales of Health and Wellness by Category: % Value Growth 2014-2019
  • Table 12 Sales of Health and Wellness by Prime Positioning: Value 2014-2019
  • Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019
  • Table 14 NBO Company Shares of Health and Wellness: % Value 2015-2019
  • Table 15 LBN Brand Shares of Health and Wellness: % Value 2016-2019
  • Table 16 Distribution of Health and Wellness by Format: % Value 2014-2019
  • Table 17 Distribution of Health and Wellness by Format and Category: % Value 2019
  • Table 18 Forecast Sales of Health and Wellness by Type: Value 2019-2024
  • Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2019-2024
  • Table 20 Forecast Sales of Health and Wellness by Category: Value 2019-2024
  • Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2019-2024
  • Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2019-2024
  • Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2019-2024
SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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