+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Fortified/Functional Beverages in Malaysia

  • ID: 4255203
  • Report
  • January 2021
  • Region: Malaysia
  • 28 pages
  • Euromonitor International
Although overall consumption of fortified/functional beverages declined during the pandemic, this was largely due to steep declines in FF sports drinks as Malays were unable to exercise in gyms and sports halls for large periods during the lockdown measures. Consumption of most other products increased, however, in particular of FF liquid concentrates, FF fruit/vegetable juice and FF instant coffee.

The Fortified/Functional Beverages in Malaysia report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fortified/Functional Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
KEY DATA FINDINGS

2020 IMPACT
  • Minor value growth during the pandemic although overall consumption declines
  • FF other hot drinks benefit from their healthy image
  • Steep decline for FF sports drinks
RECOVERY AND OPPORTUNITIES
  • A rapid return to moderate growth
  • Slow return to growth for FF hot drinks
  • Players to focus on FF other hot drinks
CATEGORY DATA
  • Table 1 Sales of Fortified/Functional Beverages by Category: Value 2015-2020
  • Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2015-2020
  • Table 3 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2015-2020
  • Table 4 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2015-2020
  • Table 5 NBO Company Shares of Fortified/Functional Beverages: % Value 2016-2020
  • Table 6 LBN Brand Shares of Fortified/Functional Beverages: % Value 2017-2020
  • Table 7 Distribution of Fortified/Functional Beverages by Format: % Value 2015-2020
  • Table 8 Forecast Sales of Fortified/Functional Beverages by Category: Value 2020-2025
  • Table 9 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
  • COVID-19 impact on health and wellness
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • Foodservice vs retail split
  • What next for health and wellness?
MARKET DATA
  • Table 10 Sales of Health and Wellness by Type: Value 2015-2020
  • Table 11 Sales of Health and Wellness by Type: % Value Growth 2015-2020
  • Table 12 Sales of Health and Wellness by Category: Value 2015-2020
  • Table 13 Sales of Health and Wellness by Category: % Value Growth 2015-2020
  • Table 14 Sales of Health and Wellness by Prime Positioning: Value 2015-2020
  • Table 15 Sales of Health and Wellness by Prime Positioning: % Value Growth 2015-2020
  • Table 16 NBO Company Shares of Health and Wellness: % Value 2016-2020
  • Table 17 LBN Brand Shares of Health and Wellness: % Value 2017-2020
  • Table 18 Distribution of Health and Wellness by Format: % Value 2015-2020
  • Table 19 Distribution of Health and Wellness by Format and Category: % Value 2020
  • Table 20 Forecast Sales of Health and Wellness by Type: Value 2020-2025
  • Table 21 Forecast Sales of Health and Wellness by Type: % Value Growth 2020-2025
  • Table 22 Forecast Sales of Health and Wellness by Category: Value 2020-2025
  • Table 23 Forecast Sales of Health and Wellness by Category: % Value Growth 2020-2025
  • Table 24 Forecast Sales of Health and Wellness by Prime Positioning: Value 2020-2025
  • Table 25 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
Adroll
adroll