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Better For You Packaged Food in Singapore

  • ID: 4255204
  • Report
  • February 2020
  • Region: Singapore
  • 22 pages
  • Euromonitor International
Through the Healthier Choice Symbol programme, manufacturers of BFY products with reduced salt, sugar and fat can affix a standardised symbol to their products. This symbol helps consumers differentiate BFY products from conventional offerings, and it has been a key driver of sales for the category over the past few years. With hectic lifestyles and increasingly health-conscious consumers, the healthier choice symbol is a quick way for consumers to identify healthier options on store shelves.

The Better For You Packaged Food in Singapore report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2015-2019, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences.

Product coverage: BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Better For You Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
List Of Contents And Tables
  • Headlines
  • Prospects
  • Consumption Of Bfy Products Is Encouraged By The Government
  • Bfy Reduced Sugar Grew The Most In Actual Value Terms
  • Government Subsidies For Bfy Manufacturers To Drive Future Innovation
  • Competitive Landscape
  • Kraft Foods (S) Pte Ltd Continues To Lead Category
  • More Manufacturers Launch Reduced Sugar Variants To Grow Share
  • Potato Chip Manufacturers Introduce Healthier Baked Versions To Grow Sales
  • Category Data
  • Table 1 Sales Of Bfy Packaged Food By Category: Value 2014-2019
  • Table 2 Sales Of Bfy Packaged Food By Category: % Value Growth 2014-2019
  • Table 3 Nbo Company Shares Of Bfy Packaged Food: % Value 2015-2019
  • Table 4 Lbn Brand Shares Of Bfy Packaged Food: % Value 2016-2019
  • Table 5 Distribution Of Bfy Packaged Food By Format: % Value 2014-2019
  • Table 6 Forecast Sales Of Bfy Packaged Food By Category: Value 2019-2024
  • Table 7 Forecast Sales Of Bfy Packaged Food By Category: % Value Growth 2019-2024
  • Executive Summary
  • Health And Wellness Registers Overall Growth
  • Manufacturers Launch New Healthier Choice Products
  • Nestlé Singapore Maintains Its Lead In Health And Wellness
  • Supermarkets Remains The Main Distribution Channel For Health And Wellness
  • Focus On Health And Wellness Expected To Continue
  • Market Data
  • Table 8 Sales Of Health And Wellness By Type: Value 2014-2019
  • Table 9 Sales Of Health And Wellness By Type: % Value Growth 2014-2019
  • Table 10 Sales Of Health And Wellness By Category: Value 2014-2019
  • Table 11 Sales Of Health And Wellness By Category: % Value Growth 2014-2019
  • Table 12 Sales Of Health And Wellness By Prime Positioning: Value 2014-2019
  • Table 13 Sales Of Health And Wellness By Prime Positioning: % Value Growth 2014-2019
  • Table 14 Nbo Company Shares Of Health And Wellness: % Value 2015-2019
  • Table 15 Lbn Brand Shares Of Health And Wellness: % Value 2016-2019
  • Table 16 Distribution Of Health And Wellness By Format: % Value 2014-2019
  • Table 17 Distribution Of Health And Wellness By Format And Category: % Value 2019
  • Table 18 Forecast Sales Of Health And Wellness By Type: Value 2019-2024
  • Table 19 Forecast Sales Of Health And Wellness By Type: % Value Growth 2019-2024
  • Table 20 Forecast Sales Of Health And Wellness By Category: Value 2019-2024
  • Table 21 Forecast Sales Of Health And Wellness By Category: % Value Growth 2019-2024
  • Table 22 Forecast Sales Of Health And Wellness By Prime Positioning: Value 2019-2024
  • Table 23 Forecast Sales Of Health And Wellness By Prime Positioning: % Value Growth 2019-2024
  • Sources
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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