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Naturally Healthy Packaged Food in Turkey

  • ID: 4255253
  • Report
  • February 2022
  • Region: Turkey
  • 27 Pages
  • Euromonitor International
NH packaged food saw stronger retail current value growth in 2021 compared to the previous year. The product area is mainly dominated by NH high fibre bread. The popularity of high fibre bread is directly linked to the health and wellness trend which has been gathering pace in response to the health crisis.

The Naturally Healthy Packaged Food in Turkey report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: NH Cereal Bars, NH Dairy, NH Fruit and Nut Bars, NH Fruit Snacks, NH High Fibre Food, NH Honey, NH Nuts, Seeds and Trail Mixes, NH Olive Oil, NH Rice.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Naturally Healthy Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.
Note: Product cover images may vary from those shown

NATURALLY HEALTHY PACKAGED FOOD IN TURKEYKEY DATA FINDINGS
2021 DEVELOPMENTS
  • NH high protein bread appeals to growing number of health-conscious consumers
  • Health-conscious consumers prefer NH olive oil to the more traditional butter, margarine and sunflower oil
  • Consumers snack more on NH nuts, seeds and trail mixed while at home
PROSPECTS AND OPPORTUNITIES
  • Continual health awareness alongside busy lifestyles leads to dynamic performance from NH cereal bars
  • Lingering anxieties surrounding the virus lead to increased demand for NH honey
  • Consumers continue mindful eating and healthy snacking
CATEGORY DATA
  • Table 1 Sales of NH Packaged Food by Category: Value 2016-2021
  • Table 2 Sales of NH Packaged Food by Category: % Value Growth 2016-2021
  • Table 3 NBO Company Shares of NH Packaged Food: % Value 2017-2021
  • Table 4 LBN Brand Shares of NH Packaged Food: % Value 2018-2021
  • Table 5 Distribution of NH Packaged Food by Format: % Value 2016-2021
  • Table 6 Forecast Sales of NH Packaged Food by Category: Value 2021-2026
  • Table 7 Forecast Sales of NH Packaged Food by Category: % Value Growth 2021-2026
HEALTH AND WELLNESS IN TURKEY
EXECUTIVE SUMMARY
  • Health and wellness in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for health and wellness?
MARKET DATA
  • Table 8 Sales of Health and Wellness by Type: Value 2016-2021
  • Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021
  • Table 10 Sales of Health and Wellness by Category: Value 2016-2021
  • Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021
  • Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
  • Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
  • Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021
  • Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021
  • Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021
  • Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021
  • Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026
  • Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
  • Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026
  • Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
  • Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
  • Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown