The Poultry and Egg Industry in South Africa 2017

  • ID: 4412638
  • Report
  • Region: Africa, South Africa
  • 95 pages
  • Who Owns Whom
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  • Afgri Poultry (Pty) Ltd
  • Astral Operations Ltd
  • Crown Chickens (Pty) Ltd
  • Eggbert Eggs (Pty) Ltd
  • Kuipers Group (Pty) Ltd
  • Mosstrich (Pty) Ltd
  • MORE
The Poultry and Egg Industry:

The combined gross value of fowls slaughtered, eggs produced, including eggs for hatching, and ostrich feathers and products amounted to R49.312bn in 2015/2016, accounting for approximately 42.5% of the total gross value of all animal products. According to the South African Poultry Association (SAPA), the poultry industry provides employment, directly and indirectly, for an estimated 120,000 people throughout its value chain. The sector is responsible for providing much of the animal protein consumed in South Africa, with the largest proportion being consumed by the lower LSM categories.

A Concentrated Sector:

This concentrated sector is dominated by fully integrated broiler and egg producers. The major broiler producers include RCL Foods, Country Bird Holdings, Astral Foods, Quantum, Sovereign Foods and Kuipers Group. They all own fully integrated poultry operations and thus breed their own flocks, own their own hatcheries, rear their own broilers and provide feed from their own feed mills. They also own, or are involved in, the secondary industry with their own or contracted abattoirs, handling meat processing, value-added product manufacturing, distribution and marketing. Some companies also have import and export divisions. Some own retail shops and fast food chains or have contracts to supply frozen and cooked chicken products directly to restaurants, fast food chains and supermarkets.

Report Coverage:

This detailed report describes current conditions in the poultry and egg industry, the largest sub-sector of the South African agricultural sector. Factors influencing the success of the industry are discussed and include the recent outbreaks of Avian Influenza (AI), increases in the price of key raw material inputs following the 2016 drought and the surge in imports, especially of mechanically deboned meat and ‘bone-in chicken’ which is regarded as a ‘waste product’ in most developed countries. Also included in the report are profiles for 18 major local companies involved in the production of poultry meat, ostrich meat and eggs.
Note: Product cover images may vary from those shown
2 of 4


  • Afgri Poultry (Pty) Ltd
  • Astral Operations Ltd
  • Crown Chickens (Pty) Ltd
  • Eggbert Eggs (Pty) Ltd
  • Kuipers Group (Pty) Ltd
  • Mosstrich (Pty) Ltd
  • MORE
1. Introduction

2. Description of the Industry
2.1. Industry Value Chain
2.2. Geographic Position

3. Size of the Industry

4. State of the Industry
4.1. Local
4.1.1. Corporate Actions
4.1.2. Regulations
4.1.3. Enterprise Development (Ed) and Social Economic Development (Sed)
4.2. Continental
4.3. International

5. Influencing Factors
5.1. Economic Environment
5.2. Socio-Economic Environment
5.3. Rising Operational Costs
5.4. Technology, Research & Development (R&D) and Innovation
5.5. Labour Resources
5.6. Cyclicality
5.7. Environmental Concerns
5.8. Over-Regulation
5.9. Fraud

6. Competition
6.1. Barriers to Entry

7. Swot Analysis

8. Outlook

9. Industry Associations

10. References
10.1. Publications
10.2. Websites

Company Profiles
1 Life Insurance (Rf) Ltd
Absa Life Ltd
African Unity Life Ltd
Aig Life South Africa Ltd
Alexander Forbes Ltd
Allan Gray Life Ltd
Assupol Life Ltd
Avbob Mutual Assurance Society
Bidvest Life Ltd
Bophelo Life Insurance Ltd
Brightrock Life Ltd
Clientele Life Assurance Company Ltd
Community Life Insurance Company Ltd
Coronation Life Assurance Company Ltd
Discovery Life Ltd
Fedgroup Life Ltd
General Reinsurance Africa Ltd
Gic Re South Africa Ltd
Guardrisk Life Ltd
Hannover Reinsurance Group Africa (PTY) Ltd
Hollard Life Assurance Company Ltd
Investment Solutions Ltd
Land Bank Life Insurance Company Soc Ltd
Liberty Holdings Ltd
Lion of Africa Life Assurance Company Ltd
Mmi Group Ltd
Munich Reinsurance Company of Africa Ltd
Nedgroup Structured Life Ltd
Old Mutual Life Assurance Company (South Africa) Ltd
Outsurance Life Insurance Company Ltd
Professional Provident Society Insurance Company Ltd
Prudential Portfolio Managers (South Africa) Life Ltd
Psg Konsult Ltd
Rand Mutual Assurance Company Ltd (The)
Regent Life Assurance Company Ltd
Rga Reinsurance Company of South Africa Ltd
Sanlam Life Insurance Ltd
Scor Africa Ltd
Standard General Insurance Company Ltd (The)
Strategic Investment Service Life Company Ltd
Swiss Re Life and Health Africa Ltd
Sygnia Life Ltd
Union Life Ltd
Note: Product cover images may vary from those shown
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4 of 4
  • Astral Operations Ltd
  • Crown Chickens (Pty) Ltd
  • Klein Karoo International (Pty) Ltd
  • Mosstrich (Pty) Ltd
  • Roelcor Holdings (Pty) Ltd
  • Fourie's Poultry Farms (Pty) Ltd
  • Elgin Poultry Abattoir (Pty) Ltd
  • Afgri Poultry (Pty) Ltd
  • Kuipers Group (Pty) Ltd
  • Country Bird Holdings (Pty) Ltd
  • RCL Foods Ltd
  • Eggbert Eggs (Pty) Ltd
  • Top-Lay Eierkooperasie Ltd
  • Pavati Trading 116 (Pty) Ltd
  • Boschveld Ranching (Pty) Ltd
  • Alzu Ondernemings (Pty) Ltd
  • Quantum Foods (Pty) Ltd
  • Arbor Acres South Africa (Pty) Ltd
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown