Opportunities in the Eastern Europe Make-up Sector: Analysis of Opportunities Offered by High Growth Economies

  • ID: 4436759
  • Report
  • Region: Eastern Europe, Europe
  • 100 pages
  • GlobalData
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FEATURED COMPANIES

  • Amway Corporation
  • Clarins Group
  • Eveline Cosmetics S.A.
  • Invima Ab
  • Mary Kay Inc.
  • Procter & Gamble
  • MORE
Opportunities in the Eastern Europe Make-up Sector: Analysis of Opportunities Offered by High Hrowth Economies

Summary

"Opportunities in the Eastern Europe Make-up Sector", report brings together multiple data sources to provide a comprehensive overview of the region's Make-up sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Eastern Europe’s make-up sector was valued at US$2,288.7 million in 2016. Of the four categories, lip make-up held the largest market share of 33.2% in 2016. Health & beauty stores was the leading distribution channel in the Eastern Europe make-up market, with a total value share of 26.5% in 2016.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the make-up sector in the region.

It includes analysis on the following:
  • Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions
  • Change in consumption: Analysis on the shift in consumption of make-up by markets across the key countries in the region.
  • High potential countries: Provides Risk-Reward analysis of top 4 high potential countries in the region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure
  • Country analysis: Provides deep-dive analysis of high potential countries covering value growth during 2016-2021, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Brand analysis: Provides an overview of leading brands in the region, besides analyzing the growth of Private Label products in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for hot drinks across the key countries in the region, in 2016. It covers these distribution channels - hypermarkets & supermarkets, convenience stores, health & beauty stores, dollar stores, which include variety stores & general merchandisers and others, which includes cash & carries & warehouse clubs and others.
  • Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, container, closure, and outer types based on the volume sales (units) of make-up
Reasons to buy
  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Amway Corporation
  • Clarins Group
  • Eveline Cosmetics S.A.
  • Invima Ab
  • Mary Kay Inc.
  • Procter & Gamble
  • MORE
1. Executive summary

2. Market size and growth analysis (regional analysis)
Market size analysis - Eastern Europe compared to other regions
Growth analysis by region
Growth analysis by country
Growth analysis by market

3.Identifying high potential countries in Eastern Europe
Identifying high potential countries - Methodology
High potential countries in Eastern Europe
Identifying high potential countries - risk, reward, and opportunity analysis

4. Market size and growth analysis (high potential countries in Eastern Europe)
High potential countries in Eastern Europe - overview
Growth contribution analysis by country (1/2)
Growth contribution analysis by country (2/2)
Share of make-up compared to other cosmetics & toiletries sectors
Change in consumption levels by country and make-up markets
Per capita consumption analysis
Per capita expenditure analysis

5. Country profiles (high potential countries in Eastern Europe)
Russia
Poland
Turkey

6. Success stories
Make-up in Eastern Europe: case studies

7. Company and brand analysis
Brand share analysis in the make-up sector
Leading companies in Eastern Europe make-up
Leading brands in Eastern Europe make-up
Private label penetration in the make-up sector

8. Key distribution channels
Leading distribution channels by countries
Leading distribution channels by markets

9. Key packaging formats
Growth analysis by key pack material and pack type
Growth analysis by closure type and primary outer type

10. Challenges and future outlook
Key challenges
Future outlook

11. Appendix

List of Tables
Regional comparison: market size, growth, and per capita analysis, 2016-2021
High potential countries in Eastern Europe - overview
Value share of make-up sector as a proportion of other cosmetics & toiletries sectors by country, 2016
Change in consumption by market within make-up (value terms), 2016-2021
Per capita consumption by markets in Eastern Europe and high potential countries, 2016
Per capita expenditure by markets in Eastern Europe and high potential countries, 2016
Russian Key markets value share, 2016
Polish Key markets value share, 2016
Turkish Key markets value share, 2016
Leading brands in the Eastern Europe make-up sector and markets by value, 2016
Private label penetration (in value terms) in the make-up sector, 2016
Leading distribution channels in Eastern Europe by countries (by value), 2016
Leading distribution channels in Eastern Europe by markets, 2016

List of Figures
Annual value growth analysis by region (2016-2021)
Annual Volume growth analysis by region (2016-2021)
Value and volume growth analysis by country (2016-2021)
Value and volume growth analysis by market in Eastern Europe (2016-2021)
Top four high potential countries in Eastern Europe
Country level contribution to the growth of eye make-up market in Eastern Europe, 2016-2021
Country level contribution to the growth of face make-up market in Eastern Europe, 2016-2021
Country level contribution to the growth of lip make-up market in Eastern Europe, 2016-2021
Country level contribution to the growth of nail make-up market in Eastern Europe, 2016-2021
Russian Make-Up - demographic analysis
Poland Make-Up - demographic analysis
Turkey Make-Up - demographic analysis
Leading companies in the Eastern Europe make-up sector by value sales (US$ million), 2016
Leading brands (including private label) in the Eastern Europe make-up sector by value sales (US$ million)
Key pack material volume (units) share, 2016, unit volume growth by pack material (2011-2021)
Key pack type volume (units) share, 2016 , unit volume growth by pack type (2011-2021)
Key closure type volume (units) share, 2016, unit volume growth by closure type (2011-2021)
Key primary outer type volume (units) share, 2016, unit volume growth by primary outer type (2011-2021)
Note: Product cover images may vary from those shown
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  • L`Oreal S.A.
  • Avon Products Inc.
  • Oriflame Cosmetics S.A.
  • Coty Inc.
  • Procter & Gamble
  • Yves Rocher International
  • Chanel S.A.
  • Mary Kay Inc.
  • The Estee Lauder Companies Inc.
  • LVMH Moet Hennessy - Louis Vuitton
  • Cosnova Gmbh
  • Erkul Kozmetik San Ve Tic AS
  • Faberlic Ltd
  • Amway Corporation
  • Lumene Group
  • Revlon Inc.
  • Vivienne Cosmetics AG
  • Invima Ab
  • WIBO Sp. z oo Sp. K
  • Inglot Inc.
  • Eveline Cosmetics S.A.
  • Shiseido Company Limited
  • Clarins Group
  • Pinkar Kimya Sanayi As
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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