Hypermarkets in Morocco

Hypermarkets dominates value sales within modern grocery retailers in Morocco. It is estimated to continue growing over the forecast period. Marjane Holding, the leading player, is the oldest hypermarket in Morocco and has ensured a national presence in the main cities. Its value sales are expected to continue growing as it runs multiple marketing campaigns throughout the year, and is planning to open new outlets over the forecast period.

The Hypermarkets in Morocco report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hypermarkets market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.