Hypermarkets in Romania

Hypermarkets accounted for the largest share of sales in modern grocery retailing in 2017. The channel benefits from offering a wide range of both grocery and non-grocery products thanks to large selling spaces, appealing to both urban residents as well as those living in more rural areas. Hypermarkets also offer everyday low prices and run regular promotions, thus catering for the price-sensitive nature of many Romanians.

The Hypermarkets in Romania report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hypermarkets market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.