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Footwear in Nigeria

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    Report

  • 19 Pages
  • January 2024
  • Region: Nigeria
  • Euromonitor International
  • ID: 4463239
Sales of footwear in Nigeria recorded a steep decline in retail volume terms in 2023, following the general pattern being seen across the apparel industry. This decline was due to the challenging economic conditions in the country with soaring inflation due to the depreciation of the local currency, leading to weak consumer spending power and unit price rises.

The Footwear in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

FOOTWEAR IN NIGERIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Weak economy leads to a steep decline in footwear sales
  • Rising unemployment impacts demand for formal footwear
  • Competitive landscape remains highly fragmented as consumers look for more affordable brands and local players engage in social media marketing
PROSPECTS AND OPPORTUNITIES
  • Economic recovery to boost footwear growth
  • Women’s footwear will be key to overall growth but demand for men’s footwear is also set to grow
  • Children’s footwear set to be boosted by growing child population and a rise in school attendance
CATEGORY DATA
  • Table 1 Sales of Footwear by Category: Volume 2018-2023
  • Table 2 Sales of Footwear by Category: Value 2018-2023
  • Table 3 Sales of Footwear by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Footwear by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Footwear: % Value 2019-2023
  • Table 6 LBN Brand Shares of Footwear: % Value 2020-2023
  • Table 7 Distribution of Footwear by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Footwear by Category: Volume 2023-2028
  • Table 9 Forecast Sales of Footwear by Category: Value 2023-2028
  • Table 10 Forecast Sales of Footwear by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Footwear by Category: % Value Growth 2023-2028
APPAREL AND FOOTWEAR IN NIGERIA
EXECUTIVE SUMMARY
  • Apparel and footwear in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for apparel and footwear?
MARKET DATA
  • Table 12 Sales of Apparel and Footwear by Category: Volume 2018-2023
  • Table 13 Sales of Apparel and Footwear by Category: Value 2018-2023
  • Table 14 Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
  • Table 15 Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
  • Table 16 NBO Company Shares of Apparel and Footwear: % Value 2019-2023
  • Table 17 LBN Brand Shares of Apparel and Footwear: % Value 2020-2023
  • Table 18 Distribution of Apparel and Footwear by Format: % Value 2018-2023
  • Table 19 Distribution of Apparel and Footwear by Format and Category: % Value 2023
  • Table 20 Forecast Sales of Apparel and Footwear by Category: Volume 2023-2028
  • Table 21 Forecast Sales of Apparel and Footwear by Category: Value 2023-2028
  • Table 22 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2023-2028
  • Table 23 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources