Fruits in Vietnam

  • ID: 4522220
  • Report
  • Region: Vietnam
  • 17 pages
  • Euromonitor International
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Consumers continue to be cautious about the quality of domestic fruits. A majority of Vietnamese consumers prefer foreign commodities despite their higher prices, as they perceive them to be of higher value and quality. In addition, promotional and marketing activities make it difficult for local fruits to reach consumers.

The publisher's Fruits in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2013-2017, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Apples, Banana, Cherries, Cranberries/Blueberries, Grapefruit/Pomelo, Grapes, Kiwi Fruit, Lemon and Limes, Oranges, Tangerines and Mandarins, Other Fruits, Peaches/Nectarines, Pears/Quinces, Pineapple, Plums/Sloes, Strawberries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fruits market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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Fruits In Vietnam

Headlines
Prospects
Imported Fruits Enjoy Strong Growth
Traditional Grocery Retailers Remains The Main Distribution Channel For Fruits
The Mekong Delta Plays A Key Role In Fruit Production
Summary 1 Major Processors Of Fruits 2017

Category Data
Table 1 Sales Of Fruits By Category: Total Volume 2012-2017
Table 2 Sales Of Fruits By Category: % Total Volume Growth 2012-2017
Table 3 Retail Sales Of Fruits By Category: Volume 2012-2017
Table 4 Retail Sales Of Fruits By Category: % Volume Growth 2012-2017
Table 5 Retail Sales Of Fruits By Category: Value 2012-2017
Table 6 Retail Sales Of Fruits By Category: % Value Growth 2012-2017
Table 7 Sales Of Fruits By Organic/Fairtrade Vs Standard: % Total Volume 2012-2017
Table 8 Retail Sales Of Fruits By Packaged Vs Unpackaged: % Volume 2013-2017
Table 9 Distribution Of Fruits By Format: % Total Volume 2012-2017
Table 10 Forecast Sales Of Fruits By Category: Total Volume 2017-2022
Table 11 Forecast Sales Of Fruits By Category: % Total Volume Growth 2017-2022
Table 12 Forecast Retail Sales Of Fruits By Category: Volume 2017-2022
Table 13 Forecast Retail Sales Of Fruits By Category: % Volume Growth 2017-2022
Table 14 Forecast Retail Sales Of Fruits By Category: Value 2017-2022
Table 15 Forecast Retail Sales Of Fruits By Category: % Value Growth 2017-2022
Executive Summary
Fresh Food Continues To Enjoy Healthy Growth Despite Supply Challenges
Improved Living Standards Lead To Greater Demand For "Clean" Fresh Food
Traditional Grocery Retailers Remains The Leading Distribution Channel
Stable Growth Predicted, With A Gradually Improving Supply Chain

Market Data
Table 16 Sales Of Fresh Food By Category: Total Volume 2012-2017
Table 17 Sales Of Fresh Food By Category: % Total Volume Growth 2012-2017
Table 18 Retail Sales Of Fresh Food By Category: Volume 2012-2017
Table 19 Retail Sales Of Fresh Food By Category: % Volume Growth 2012-2017
Table 20 Retail Sales Of Fresh Food By Category: Value 2012-2017
Table 21 Retail Sales Of Fresh Food By Category: % Value Growth 2012-2017
Table 22 Retail Sales Of Organic Fresh Foods By Category: Volume 2012-2017
Table 23 Retail Sales Of Organic Fresh Foods By Category: % Volume Growth 2012-2017
Table 24 Retail Sales Of Organic Fresh Foods By Category: Value 2012-2017
Table 25 Retail Sales Of Organic Fresh Foods By Category: % Value Growth 2012-2017
Table 26 Retail Sales Of Fresh Food By Packaged Vs Unpackaged: % Volume 2013-2017
Table 27 Distribution Of Fresh Food By Format: % Total Volume 2012-2017
Table 28 Retail Distribution Of Fresh Food By Format: % Volume 2012-2017
Table 29 Forecast Sales Of Fresh Food By Category: Total Volume 2017-2022
Table 30 Forecast Sales Of Fresh Food By Category: % Total Volume Growth 2017-2022
Table 31 Forecast Retail Sales Of Fresh Food By Category: Volume 2017-2022
Table 32 Forecast Retail Sales Of Fresh Food By Category: % Volume Growth 2017-2022
Table 33 Forecast Retail Sales Of Fresh Food By Category: Value 2017-2022
Table 34 Forecast Retail Sales Of Fresh Food By Category: % Value Growth 2017-2022
Sources
Summary 2 Research Sources
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