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Premium Beauty and Personal Care in Italy

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    Report

  • 25 Pages
  • May 2023
  • Region: Italy
  • Euromonitor International
  • ID: 4535487
Premium beauty and personal care showed high single-digit growth in 2022, which allowed value sales to return to and, indeed, exceed pre-pandemic levels, mainly thanks to the double-digit growth recorded by beauty specialist retailers, including mono-brand stores but also perfumeries such as chains like Douglas, Sephora, Pinalli, Naima, Marionnaud, and Ethos Profumerie and independent perfumeries - which is the main store-based channel for premium beauty products together with pharmacies. The re...

The Premium Beauty and Personal Care in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Premium Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

PREMIUM BEAUTY AND PERSONAL CARE IN ITALY
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • The end of the health emergency allows premium beauty and personal care to return to pre-pandemic levels in 2022
  • Growth driven by premium fragrances and premium colour cosmetics, while premium skin care growth dampened by slowdown in performance of pharmacies
  • L'Oréal benefits from extensive brand portfolio in prestige and premium dermocosmetics segments
PROSPECTS AND OPPORTUNITIES
  • Premium beauty and personal care set to grow at a healthy pace
  • Salon professional hair care will continue to benefit from Italians’ stronger focus on hair care
  • Fashion houses take control of their prestige beauty and launch their own divisions
CATEGORY DATA
  • Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
  • Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2018-2022
  • Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2019-2022
  • Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2022-2027
  • Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN ITALY
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
  • The high rate of inflation and economic uncertainty linked to the war in Ukraine leads Italians to trade down and focus on essential products
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 7 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
  • Table 13 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
  • Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
  • Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources