In the second semester of 2021, the advancement of Brazil’s mass COVID-19 vaccination campaign resulted in some flexibility in socialising, but consumers remained extremely cautious in terms of taking international trips due to the instability of the pandemic. The strong local currency devaluation also played a strong role in encouraging Brazilians to remain in the country. High-income consumers typically visit foreign destinations and purchase premium beauty and personal care products abroad.
The Premium Beauty and Personal Care in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances , Premium Hair Care, Premium Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Premium Beauty and Personal Care in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances , Premium Hair Care, Premium Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Premium Beauty and Personal Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
PREMIUM BEAUTY AND PERSONAL CARE IN BRAZILKEY DATA FINDINGS
2021 DEVELOPMENTS
- High-income consumers remain cautious and focus on local purchases
- Premium fragrances emerges as winner in 2021
- Colour cosmetics faces further difficulties even in premium segment
- Global instability expected to maintain cautious behaviour of high-income consumers
- Sustainability, diversity and inclusion to drive efforts by premium brands
- Disruption to behaviour patterns between generations poses new challenges
- Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
- Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
- Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2017-2021
- Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2018-2021
- Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2021-2026
- Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2021-2026
- CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026
- CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026
EXECUTIVE SUMMARY
- Beauty and personal care in 2021: The big picture
- 2021 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- Table 7 Sales of Beauty and Personal Care by Category: Value 2016-2021
- Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
- Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
- Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
- Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
- Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021
- Table 13 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
- Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
- Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
- Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
SOURCES
- Summary 1 Research Sources