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Mass Beauty and Personal Care in South Korea

  • ID: 4538244
  • Report
  • June 2019
  • Region: South Korea
  • 19 pages
  • Euromonitor International
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As the mass beauty and personal care industry matures in South Korea, a strong base of mass brands is leading to fragmentation. Mass brands offer satisfactory quality, which encourages consumers to try out different products hoping for quality benefits. With new brands and products emerging each day, consumers are happy to try new things and share their feedback with others.

The Mass Beauty and Personal Care in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Mass Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Mass Beauty and Personal Care in South Korea

List of Contents and Tables
Headlines
Prospects
Mass Beauty and Personal Care Starts To Fragment
Interactive Communication Between Brands and Consumers Improves Quality of Mass Beauty and Personal Care
Road Shop Brands Suffer Decline
Competitive Landscape
Skin Food Files for Bankruptcy in 2018, After 14 Years Since Brand Launch
Domestic Brands Outperform International Brands
Category Data
Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2014-2018
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2015-2018
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
Executive Summary
Beauty and Personal Care in South Korea Is at A Mature Stage But Sees Further Growth
Growth Seen in Selective Categories
Two Beauty Giants Pave the Way for Domestic Manufacturers
Retailing Structure Matters in Beauty and Personal Care
K-beauty Wave Expected To Continue, Supporting Further Growth Momentum
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 12 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 13 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 14 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 15 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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