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Premium Beauty and Personal Care in Cameroon

  • ID: 4538283
  • Report
  • June 2019
  • Region: Cameroon
  • 17 pages
  • Euromonitor International
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Although much smaller than mass products, premium beauty and personal care recorded significantly stronger retail value growth in 2018, with premium colour cosmetics and skin care the two most dynamic areas. Both categories benefited from strong awareness amongst young urban professionals with growing purchasing power and less traditional tendencies towards family priorities.

The author's Premium Beauty and Personal Care in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Premium Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Premium Beauty and Personal Care in Cameroon

List of Contents and Tables
Headlines
Prospects
Premium Colour Cosmetics and Skin Care Surge on
Social Media Promote Sales
Fashion-conscious Urban Millennials Aspire To Premium
Competitive Landscape
International Brands Lead
Advertising and Digital Displays Work!
High Import Taxes Encourage Counterfeit and Contraband Products
Category Data
Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2014-2018
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2015-2018
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
Executive Summary
Ongoing Strong Growth in 2018
Changing Distribution Landscape Reflects the Increasing Importance of Beauty and Personal Care
Les Laboratoires Biopharma Continues To Perform Well
Outdoor Markets Remains the Major Distribution Channel for Mass Products
Strong Growth for the Forecast Period
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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