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Premium Beauty and Personal Care in Malaysia

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    Report

  • 24 Pages
  • May 2025
  • Region: Malaysia
  • Euromonitor International
  • ID: 4541530
Premium beauty and personal care in Malaysia recorded further double-digit retail current value growth in 2024, supported by significant inflationary pressure on prices. Nonetheless, premium beauty and personal care was also driven by the popularity and strong performances of skin care, colour cosmetics and fragrances. These categories posted fast retail current value growth, led by premium colour cosmetics, slightly ahead of fragrances and the leading category skin care.

The Premium Beauty and Personal Care in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Premium Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • High-end retail space provides opportunities to growth for many premium beauty and personal care players
  • L’Oréal invests strongly across its brand portfolio to lead premium beauty and personal care
  • Enhanced customer experiences drive stronger interest in premium beauty and personal care
PROSPECTS AND OPPORTUNITIES
  • Growing consumer acceptance of internationally renowned premium beauty and personal care brands underlines strong growth forecast
  • Cross-category expansion and hybridity to serve as major strategies of premium beauty and personal care players
  • High-end retail space remains essential for premium beauty and personal care
CATEGORY DATA
  • Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2019-2024
  • Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2020-2024
  • Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2021-2024
  • Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2024-2029
  • Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN MALAYSIA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 7 Sales of Beauty and Personal Care by Category: Value 2019-2024
  • Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
  • Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
  • Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
  • Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
  • Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
  • Table 13 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
  • Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
  • Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
  • Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources