Mass Beauty and Personal Care in Latvia

  • ID: 4541539
  • Report
  • Region: Latvia
  • 19 pages
  • Euromonitor International
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For many Latvian consumers, their purchasing decisions are often based on price. However, the growing “healthy living” trend has boosted demand for organic ingredients in mass cosmetics too. Until recently, there was a widespread belief that organic/natural beauty and personal care products were only affordable to more affluent consumers. However, the range of organic/natural beauty and personal care products is widening

The Mass Beauty and Personal Care in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Sets/Kits, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Mass Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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MASS BEAUTY AND PERSONAL CARE IN LATVIA

Headlines
Prospects
Health and Wellness Trend Penetrating Mass Beauty and Personal Care
Hair Care and Skin Care Together Dominate Sales
Abundance of New Products Threatens To Reduce Their Visibility and Longevity
Competitive Landscape
L'oréal Remains the Leading Player in Mass Beauty and Personal Care
Major Beauty Retailer Drogas Revamps One of Its Outlets in the Capital
Stronger Demand for Locally-made Products With Better Quality and Natural Ingredients

Category Data
Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2013-2017
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2014-2017
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022
Executive Summary
Latvian Beauty and Personal Care Witnessing A Shift Towards the Premium Segment
Smaller Players Focus on Niches, Leaving the Mass Segment To Global Brands
Latvian Manufacturers Showing Some Ambition With Their New Product Developments
Counterfeit Products Pose A Threat To the Premium Segment
Future Growth To Depend on New Product Development and the Use of Digital Tools

Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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