Premium Beauty and Personal Care in Belarus

  • ID: 4541558
  • Report
  • Region: Belarus
  • 18 pages
  • Euromonitor International
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In 2017, low disposable incomes affected even premium beauty and personal care in Belarus. While many local consumers decreased the number of units purchased, some even began to switch to mass products. Thus, the category’s value growth derived mostly from inflation. The base of affluent consumers remained small in Belarus, with the majority resident mainly in the capital. As such, product availability outwith the capital remained limited.

The Premium Beauty and Personal Care in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Sets/Kits, Premium Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Premium Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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PREMIUM BEAUTY AND PERSONAL CARE IN BELARUS

Headlines
Prospects
Stable Retail Value Growth
Limited Product Variety and High Unit Prices Hamper Growth
Advertising and Social Media Play An Important Role in Growth of Premium Beauty and Personal Care
Competitive Landscape
Major Competition in Premium Fragrances, Colour Cosmetics and Hair Care
Premium Beauty and Personal Care Dominated by Foreign Companies
Category's Products Compete With Professional Skin Care Services

Category Data
Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2013-2017
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2014-2017
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Executive Summary
Improving Economic Conditions and Market Trends Stimulate Growth
Growing Interest in Asian Products
Beauty and Personal Care Remains Dominated by Foreign Players
Most New Product Developments Were Offered by Local Companies
Economic Recovery and Competition Between Leading Players To Stimulate Stable Value Growth

Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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