Clean Lifers, for whom minimalism and integrity is key to spending patterns, was one of our Top 10 Global Consumer Trends 2018. This update digs deeper into the publisher's Lifestyle Survey to give a better profile of 20-29 behaviour patterns.
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on the publisher's vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Identify factors driving change now and in the future
- Understand motivation
- Forward-looking outlook
- Briefings and presentation should provoke lively discussion at senior level
- Take a step back from micro trends
- Get up to date estimates and comment
Table of ContentsUpdate on Our Top 10 Global Consumer Trends for 2018: Clean Lifer Profile
Lifestyle & Leisure
Healthy & Ethical Living
Balancing Work & Home