'India Wine Market Outlook, 2023' gives a comprehensive analysis on the Indian wine industry. The market has observed high growth owing to increasing popularity of wines, increase in disposable income, growing consumption of alcohol between women, etc. The market further shows high growth potential as all the segments show high growth rate.Wine in India is gaining importance as a mainstream drink and is being consumed on various occasions, both at home and at restaurants/bars. Buyers mostly prefer to consume at home with relatives, which indicate that wine is increasing social acceptance between Indian family. In restaurants, wine is mostly consumed during large gatherings, business parties or dinning meetings.
India Wine market observed growth with CAGR of more than 25% from year 2011-12 to 2016-18. The market observed high growth in all segments of as the Indian wine market was a very young market during this period. The period observed increasing awareness of wine and wine brands in India. The vineries have started becoming picnic spots and provide educational tours as well as consist of tasting rooms in it. While the increasing craze of Bollywood also helped Indian wine market as many of the heroines are observed consuming wine in the movies.In India, Nashik in Maharashtra is known as the Napa Valley of India, most of the renowned vineyards of the country are located in this belt. More than half of the Indian wine estates are situated in Maharashtra. Other popular wine growing regions are found in southern India, in the state of Karnataka and a small number of vineyards are available in Andhra Pradesh, Tamil Nadu and Himachal Pradesh
The popularity of champagne which is known as sparkling wine is also increasing in India. People in India have started following the western culture of popping Champlain on good occasions such as signing new deals, earning high profit, corporate parties, wedding, dinners, etc. This has led to growth of sparkling wine in the Indian Wine market and has boosted sales. The market has also witnessed the growth of white and rose wines in the past as new variants and brands emerged into this category. The current Indian wine market is dominated by Red wines while future shoes growth in market share of White, Sparkling and Rose wine.
Covered in the report:
- India Wine
- Red wine
- Rose wine
- Sparkling wine
- White wine
How it will help solving your strategic decision-making process??
The report gives an in-depth understanding of the Wine market in India and consists of:
- India Alcoholic Beverages Market Outlook.
- India Alcoholic Beverages MarketBy Value & Forecast.
- India Alcoholic Beverages MarketByVolume& Forecast.
- India Wine Market Size By Value & Forecast.
- India Wine Market Size By Volume & Forecast.
- India wine Market Segmental Analysis: By Company, By type.
- India Red WineMarket Size By Value & Forecast.
- India Red WineMarket Size By Volume & Forecast.
- India White Wine Market Size By Value & Forecast.
- India White Wine Market Size By Volume & Forecast.
- India Sparkling Wine Market Size By Value & Forecast.
- India Sparkling Wine Market Size By Volume & Forecast.
- India Rose Wine Market Size By Value & Forecast.
- India Rose Wine Market Size By Volume & Forecast.
- India Other Wine Market Size By Value & Forecast.
- India Other Wine Market Size By Volume & Forecast.
1. Executive Summary
2. Indian Alcoholic Beverages Market Outlook
2.1. Market Size
2.1.1. By Value
2.1.2. By Volume
2.1.3. By Average Selling Price
2.2. Market Share
2.2.1. By Region (Alcohol Consumption)
2.2.2. By Demographics
2.2.3. By Distribution Channels
3. India Wine Market Outlook
3.1. Market Size
3.1.1. By Value
3.1.2. By Volume
3.2. Market Share
3.2.1. By Type
3.2.2. By Company
3.3. Pricing Analysis
3.4. Red Wine Market Outlook
3.4.1. Market Size
188.8.131.52. By Value
184.108.40.206. By Volume
3.5. White Wine Market Outlook
3.5.1. Market Size
220.127.116.11. By Value
18.104.22.168. By Volume
3.6. Sparkling Wine Market Outlook
3.6.1. Market Size
22.214.171.124. By Value
126.96.36.199. By Volume
3.7. Rose Wine Market Outlook
3.7.1. Market size
188.8.131.52. By Value
184.108.40.206. By Volume
3.8. Others Wine Market Outlook
3.8.1. Market Size
220.127.116.11. By Value
18.104.22.168. By Volume
4. Product Price Variant Analysis
6. Trade Dynamics
7. Market Dynamics
7.1. Key Drivers
7.2. Key Challenges
8. Market Trends & Development
8.1. Wine Tourism to Vineyards
8.2. Rising Preference of Women towards Wine
8.3. New Fruity Concepts
8.4. Unique Promotional Strategy of Wine Festivals & Clubs
8.5. Growing Popularity of Imported Wines
9. State wise Excise Duty Earning
10. Indian Economic Profile
11. Competitive Landscape
11.1. Porter Five Forces
11.2. Company Profile
11.2.1. Grover Zampa Vineyards Limited
11.2.2. Sula Vineyards Limited
11.2.3. Vinsura Winery Pvt. Ltd.
11.2.4. Fratelli Wines Private Limited
11.2.5. York Wines Private Limited
11.2.6. John Distilleries Private Limited
11.2.7. Pernod Ricard India Private Limited
11.2.8. United Spirit Limited (Diageo Group)
11.2.9. Heritage Grape Winery Private Limited
11.2.10. Terroir India Wineries Pvt. Ltd. (Indus Wines)
12. Strategic Recommendations
The various colour of wines changing from red to other different colours wine marketing is flourishing.
It is not about the colour of traditional Indian red wines, it’s more of increasing popularity of white, sparkling, rose and other wines into the Indian market. The Indian consumers have stared exploring other variants of wines from just red wines.
According to the report ‘India Wine Market Outlook, 2023’, the consumption of Wine in India is found to be increasing with rise of awareness of wine as a good drink for health. The wine market of India observed growth with a CAGR of more than 25% in past five years. Growing popularity of Vineyards as tourism places, higher disposable incomes and growth in foreign tourists, promotion of wine as beneficial to health etc. are some of the reasons for such growth. Global travel and expose to other countries where drinking wine is a part of the lifestyle are also helping to drive the sales of wine in India. One of the major obstacles in growth of wine market is the price of wine which is comparatively very high than other alcoholic beverages and India being a price sensitive country people generally don’t prefer consuming wine. Despite the number of Indian wine makers is on the rise, the consumption of imported wine is high in India.
Wine is considered as a very young category in India, but its strong performances and high potentials are leading to the entry of several new players, while at the same time existing companies are expanding their product portfolios and presence in various regions of Indian marker. Sula Vineyards is considered to be the market leader in the Indian wine market followed by Grover Zampa Vineyards, Fratelli Wines Pvt Ltd, John Distilleries Private Limited and others.
The wines in Indian market are generally segmented as Red wine, White wine, Sparkling wine, Rose wine and other wines. Red wines are the most popular and mostly consumed wine having a large market share. While white, rose and sparkling wine are emerging segments. With increasing variants and new brands these segments are forecasted to grow higher compared to the red wine segment and obtain a higher market share in future.Which will reduce the dominance of red wine in the Indian wine market.
- Grover Zampa Vineyards Limited
- Sula Vineyards Limited
- Vinsura Winery Pvt. Ltd.
- Fratelli Wines Private Limited
- York Wines Private Limited
- John Distilleries Private Limited
- Pernod Ricard India Private Limited
- United Spirit Limited (Diageo Group)
- Heritage Grape Winery Private Limited
- Terroir India Wineries Pvt. Ltd. (Indus Wines)