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India Television Market By Screen Size (30”-39”, 40”-47”, 48” & Above & Below 30”), By Display Type (LED, OLED), By Resolution (Full HD, HD & Ultra HD), By Connectivity, By Distribution Channel, Competition Forecast & Opportunities 2013-2023

  • ID: 4623145
  • Report
  • Region: India
  • 107 pages
  • TechSci Research
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until Dec 31st 2019
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India Television Market is Projected to Surpass $13 Billion by 2023

FEATURED COMPANIES

  • BPL Limited
  • MIRC Electronics Limited
  • Videocon Industries Ltd.
  • MORE
According to “India Television Market By Screen Size, By Display Type, By Resolution, By Connectivity, By Distribution Channel, Competition Forecast & Opportunities, 2013-2023” television market is projected to surpass $ 13 billion by 2023. Growth in the market is led by rising demand from increasing number of independent households as well as commercial and hospitality sectors. As of 2016, India had more than 180 million households with television units and the number is expected to rise in the coming years. In the present scenario, a large portion of the population is using CRT televisions, which is a primitive technology, and consequently, there is rising demand from customers to upgrade their television technology, which is expected to significantly drive the market during the forecast period.

Moreover, booming e-commerce industry and rising disposable income of consumers are further anticipated to contribute to the growing sales of televisions across the country in the coming years. India television market is controlled by these major players, namely– Samsung India Electronics Private Limited, LG Electronics India Private Limited, Sony India Private Limited, Panasonic India Private Limited, Intex Technologies (India) Limited, Videocon Industries Ltd., Micromax Informatics Limited, BPL Limited, MIRC Electronics Limited, and Vu Technologies Private Limited.

“India Television Market By Screen Size, By Display Type, By Resolution, By Connectivity, By Distribution Channel, Competition Forecast & Opportunities, 2013-2023” discusses the following aspects of television market in India:
  • Television Market Size, Share & Forecast
  • Segmental Analysis – By Screen Size (30”-39”, 40”-47”, 48” & Above & Below 30”), By Display Type (LED, OLED & Others), By Resolution (Full HD, HD & Ultra HD), By Connectivity, By Distribution Channel
  • Competitive Analysis
  • Changing Market Trends & Emerging Opportunities
Why You Should Buy This Report?
  • To gain an in-depth understanding of television in India
  • To identify the on-going trends and anticipated growth in the next five years
  • To help industry consultants, television distributor, distributors and other stakeholders align their market-centric strategies
  • To obtain research-based business decisions and add weight to presentations and marketing material
  • To gain competitive knowledge of leading market players
  • To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs
Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interaction with television distributor, distributors and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • BPL Limited
  • MIRC Electronics Limited
  • Videocon Industries Ltd.
  • MORE
1. Product Overview

2. Research Methodology

3. Executive Summary

4. Voice of Customer/Customer Behavior Analysis
4.1. Factors Influencing Purchase Decision
4.2. Brand Recall and Awareness
4.3. Current Product Used (Screen size, Brand, Display Type, etc.)
4.4. Brand Propensity (Satisfaction Level with Current Product and Preference upon next Purchase)
4.5. Preferred Point of Purchase and Reason
4.6. Challenges/issues Faced

5. Global Television Market Overview

6. India Television Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value & Volume
6.2. Market Share & Forecast
6.2.1. By Screen Size (30”-39”, 40”-47”, Below 30”, and 48” & Above)
6.2.2. By Display Type (LED, OLED and Others)
6.2.3. By Resolution (HD, Full HD, and Ultra HD)
6.2.4. By Connectivity (Conventional/Non-Internet TVs Vs. Smart/Internet TVs)
6.2.5. By Distribution Channel (Offline Retail, Online Retail and Direct/Institutional Sales)
6.2.6. By Region
6.2.7. By Leading City
6.2.8. By Company
6.3. Market Attractiveness Index (By Screen Size, Resolution; Distribution Channel and Region)
6.3.1. By Screen Size
6.3.2. By Resolution
6.3.3. By Distribution Channel
6.3.4. By Region

7. India 30” – 39” Television Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value & Volume
7.2. Market Share & Forecast
7.2.1. By Display Type
7.2.2. By Resolution
7.2.3. By Connectivity
7.2.4. By Distribution Channel
7.2.5. By Price Segment
7.3. Product Benchmarking

8. India 40” – 47” Television Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value & Volume
8.2. Market Share & Forecast
8.2.1. By Display Type
8.2.2. By Resolution
8.2.3. By Connectivity
8.2.4. By Distribution Channel
8.2.5. By Price Segment
8.3. Product Benchmarking

9. India Below 30” Television Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value & Volume
9.2. Market Share & Forecast
9.2.1. By Display Type
9.2.2. By Resolution
9.2.3. By Connectivity
9.2.4. By Distribution Channel
9.2.5. By Price Segment
9.3. Product Benchmarking

10. India 48” & Above Television Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value & Volume
10.2. Market Share & Forecast
10.2.1. By Display Type
10.2.2. By Resolution
10.2.3. By Connectivity
10.2.4. By Distribution Channel
10.2.5. By Price Segment
10.3. Product Benchmarking

11. Supply Chain Analysis

12. Import-Export Analysis

13. Market Dynamics
13.1. Drivers
13.2. Challenges

14. Market Trends & Developments

15. Policy & Regulatory Landscape

16. India Economic Profile

17. Competitive Landscape
17.1. Competition Outlook
17.2. Company Profiles
17.2.1. Samsung India Electronics Private Limited
17.2.2. LG Electronics India Private Limited
17.2.3. Sony India Private Limited
17.2.4. Panasonic India Private Limited
17.2.5. Intex Technologies (India) Limited
17.2.6. Videocon Industries Ltd.
17.2.7. Micromax Informatics Limited
17.2.8. BPL Limited
17.2.9. MIRC Electronics Limited
17.2.10. Vu Technologies Private Limited

18. Strategic Recommendations


*List of Figures and Tables Available on Enquiry.
Note: Product cover images may vary from those shown
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  • Samsung India Electronics Private Limited
  • LG Electronics India Private Limited
  • Sony India Private Limited
  • Panasonic India Private Limited
  • Intex Technologies (India) Limited
  • Videocon Industries Ltd.
  • Micromax Informatics Limited
  • BPL Limited
  • MIRC Electronics Limited
  • Vu Technologies Private Limited
Note: Product cover images may vary from those shown
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