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Vitamins in South Africa

  • ID: 4750552
  • Report
  • February 2020
  • Region: South Africa, Africa
  • 17 pages
  • Euromonitor International
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Vitamins has proven to be a resilient category in South Africa, registering strong double-digit growth despite the economic downturn. The fact that sales of such products are being driven primarily by high-income earners who tend to be less price-sensitive is contributing to ongoing strong growth.

The Vitamins in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Vitamins market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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List Of Contents And Tables
  • Headlines
  • Prospects
  • Vitamins Used To Boost Health, With Vitamin C Also Used To Alleviate Colds
  • Cams Classification Boosts Confidence In Vitamins
  • Multivitamins Taken In The Hope Of Alleviating Stress And Boosting Health
  • Competitive Landscape
  • Gsk Consumer Healthcare The New Leader Following Pfizer Merger
  • Question Marks Over Future Of Pharma Natura Due To Ascendis Bioscience Sale
  • Generics And Private Label Benefit From Rising Price-Sensitivity
  • Category Data
  • Table 1 Sales Of Vitamins By Category: Value 2014-2019
  • Table 2 Sales Of Vitamins By Category: % Value Growth 2014-2019
  • Table 3 Sales Of Multivitamins By Positioning: % Value 2014-2019
  • Table 4 Nbo Company Shares Of Vitamins: % Value 2015-2019
  • Table 5 Lbn Brand Shares Of Vitamins: % Value 2016-2019
  • Table 6 Forecast Sales Of Vitamins By Category: Value 2019-2024
  • Table 7 Forecast Sales Of Vitamins By Category: % Value Growth 2019-2024
  • Executive Summary
  • Economic Uncertainty And Increasing Internet Use Encourage Self-Medication
  • Declining Disposable Income Levels Result In Higher Price-Sensitivity
  • Adcock Ingram Maintains Lead While Gsk Leaps To Second Place
  • Drugstores/Parapharmacies Benefit From Offering Value For Money
  • Slower Growth Ahead Due To Ongoing Price-Sensitivity
  • Market Indicators
  • Table 8 Consumer Expenditure On Health Goods And Medical Services: Value 2014-2019
  • Table 9 Life Expectancy At Birth 2014-2019
  • Market Data
  • Table 10 Sales Of Consumer Health By Category: Value 2014-2019
  • Table 11 Sales Of Consumer Health By Category: % Value Growth 2014-2019
  • Table 12 Nbo Company Shares Of Consumer Health: % Value 2015-2019
  • Table 13 Lbn Brand Shares Of Consumer Health: % Value 2016-2019
  • Table 14 Penetration Of Private Label In Consumer Health By Category: % Value 2014-2019
  • Table 15 Distribution Of Consumer Health By Format: % Value 2014-2019
  • Table 16 Distribution Of Consumer Health By Format And Category: % Value 2019
  • Table 17 Forecast Sales Of Consumer Health By Category: Value 2019-2024
  • Table 18 Forecast Sales Of Consumer Health By Category: % Value Growth 2019-2024
  • Appendix
  • Otc Registration And Classification
  • Vitamins And Dietary Supplements Registration And Classification
  • Self-Medication/Self-Care And Preventive Medicine
  • Switches
  • Summary 1 Otc: Switches 2018-2019
  • Definitions
  • Sources
  • Summary 2 Research Sources
Note: Product cover images may vary from those shown
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